Melissa Agnes

FEBRUARY 5, 2015

Apparently an experiment was recently conducted where 84 small business owners across different industries were emailed to see if they would be interested in hiring a company to perform negative SEO against their competitors. What is negative SEO? The consequences of performing negative SEO.

SEO 124

SEO Engineering Crisis Crisis Management 124

5W PR

APRIL 28, 2022

and what sets it apart from its competitors, a business can help customers make a decision regarding the product or products they want to purchase. For decades, marijuana was perceived negatively by people. With content marketing, a brand can boost its SEO ranking, establish itself as an authority on the topic, and attract new leads.

Marketing 88

Marketing Government Guidelines Education 88

Bianchi Biz Blog

NOVEMBER 9, 2020

While the shrinking number of media outlets affects the potential pitch opportunities for all PR people, the negative impact is less pronounced for the business-to-business front, where trade journals are generally faring better than newspapers. Media Relations Adds Credibility, Reach & SEO to Your Campaign.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Buzzstream

AUGUST 29, 2018

There’s no doubting that links are a staple of any SEO diet. Before I begin here I want to say that every domain should always have a thorough technical audit conducted before any link building happens. However, I want to pose a question many people may not be asking themselves – do you need links?

Comparison 113

Comparison Data Analytics Tools 113

Onclusive

SEPTEMBER 20, 2023

For PR and Communications professionals, conducting thorough competitor analysi s holds a wealth of insights that can significantly shape and elevate your strategic efforts. Why do you need to run competitor analysis? First and foremost, running a competitor analysis provides you with vital competitor insights.

Analysis 221

Analysis Crisis Management Tools Strategy 221

Prohibition

FEBRUARY 14, 2023

Tech PR can also help to differentiate a technology company from competitors, position them as a thought leader, and create a positive brand image. Data-driven Tech PR also allows companies to stay ahead of the competition by understanding their competitors’ strategies and adapting to industry trends.

Strategy 62

Strategy Brand Branding Technology 62

Newsfile

JANUARY 30, 2024

AI research In 2023, 58% of PR pros surveyed tapped into AI to conduct research. Or, what if your competitor has some great articles available online? Sentiment Analysis : Assesses whether mentions are positive, negative, or neutral. Share of Voice : Compares your brand’s mentions against competitors.

Trends 105

Trends YouTube Video Social Media 105