Onclusive
JUNE 17, 2020
Their statistics show that branded websites and other forms of owned media are the second-most trusted form of marketing, with 70% of global respondents saying they completely or somewhat trust these sources. Savvy brands are focusing on owned media and content marketing. The idea of brands acting as publishers is nothing new.
Onclusive
FEBRUARY 22, 2018
AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. Both the PR consultant and client should be able to describe the company, brand or product in 30-45 seconds.
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Cision
AUGUST 18, 2015
But for brands, connecting with your audience can be much more difficult. At his upcoming free webinar, “ The Do’s and Don’t’s of Social Media ROI ,” Gary will discuss how to accurately measure your social efforts to track your performance. It took television thirteen years to earn an audience that size.
Stephen Waddington
MAY 19, 2020
That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Radio, television and streaming are also holding up or growing. No one wants to attend a two day conference via webinar. They need to be planned and built from the ground up.
Beyond PR
AUGUST 16, 2016
To help brand communicators craft a business pitch that connects, the Publicity Club of New York hosted a panel discussion featuring journalists from Fortune, Bloomberg TV, Business Insider and other leading industry media. First impressions matter and it can be difficult to find an angle that leads to an interview and media coverage.
Shift Communications
APRIL 13, 2022
Brands today are built on social. What’s working — distinct thought leadership branding: Thought leadership from the brand and its executives should be cornerstone content on LinkedIn. As such, we see users tuning into and sharing breaking news, joining for televised events and taking part in like-minded communities.
Waxing UnLyrical
AUGUST 12, 2015
In 1954, phones were in homes, offices and street corners, computers were monstrous machines used by large companies, families gathered in living rooms to watch television, and tablets were medicines prescribed by doctors. At CommPRO we closely track enrollment at webinars with engagement in content and branded intellectual property (e.g.
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