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Code Green: Effective Crisis Communication in Healthcare

Buchanan PR

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Contact us today.

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Reddit data.

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How to Use Threads For B2B PR

ImPRessions - Crenshaw Communications

As Twitter (now X) declines, and newer social platforms like Bluesky remain exclusive or in beta mode, Meta’s Threads has emerged as a notable social destination for brand PR. Thus, PR professionals should be on the lookout for new tools for rapid-response communications.

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Five ingredients for real-time crisis comms

NewsWhip

It can be difficult for brands to know what to do with real-time media monitoring data even when they have it. One of the areas where real-time data truly comes into its own is when preparing for and managing a comms crisis. Define what matters to your business.

Crisis 78
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Governors Ball: Rainy Mess or Major Success?

Cision

If there’s one overlying lesson to be learned from this year’s festival, a detailed crisis communication plan that leverages real-time tactics is necessary for any event taking place outdoors. However, it wasn’t the only brand sponsor to have its name attached to a stage or lounge. Sponsors and Partners.

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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

And it seems brands are rushing to weigh in. Brands are deeply saddened ,” as Edward Nevraumont wrote. “As As much as we personify brands, we need to remember that they cannot feel anything.” The company also says it has doubled “the amount of content from Reddit” for media monitoring. But I did watch, listen and read.

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Search listening and insights

Stephen Waddington

Search listening is a way of understanding what people are saying about brands and markets and the questions that they are asking. It is limited to information available from the open web and networks that provide APIs such Reddit and Twitter. It has applications for profile, reputation and crisis communications.

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