Remove Blogging Remove Customer Service Remove Fashion Remove Web
article thumbnail

M&A: The Top Reasons Why One Company Acquires Another [PR Tech Sum]

Sword and the Script

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. Check out our services.]. Brandwatch provides “social listening” which is industry jargon for old-fashioned social media monitoring. Articles, blog posts and content picks. Did you know?

Company 151
article thumbnail

Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

The face of a nearly brand new iPhone 6s looked like a spider web. That day, I became a lead and one that converted the old fashioned way: retail foot traffic. Relevant content of high quality, that provides the answer for which people are searching, like the sort Mr. Robert’s creates for his blog. Did you know?

article thumbnail

Starbucks – It’s Time to Brew Some Tweets

Waxing UnLyrical

Ideally, as a customer, I would love to engage with the brand through social media. H owever, recent stats show big brands do not bother to engage with their customers on social media. 67% of Indians who are on the web use online reviews to help them make purchases. reading and traveling.

Twitter 94
article thumbnail

Powwowing With Pepco on Social Media

Waxing UnLyrical

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe?

article thumbnail

10 Video Optimization Cures for Your Brand’s Ailing YouTube Channel

MaccaPR

Part 1 of a 2-part Special Blog Post. The good news : Most of these moribund YouTube channels could be easily transformed from dusty video archives into healthy sales lead generators, vigorous customer engagement machines, lively web traffic referral drivers, and, more than anything, SEO magnets to heighten visibility for a company in search.

YouTube 54
article thumbnail

PR Basics Based on Principles will Never Change

PR Fuel

I looked high and low on the company’s web site and could only locate the company’s main office number. These are some simple tips that can help companies not only utilize the web effectively, but also help garner some easy publicity. I’ve been to web sites that are wildly out-of-date and there is no excuse for that.

Web 40
article thumbnail

What Taylor Swift Can Teach You About Social Media Marketing

MaccaPR

As far as I know, Swift could have a stadium full of publicists and social media specialists frantically tweeting, Tumblring, Instagramming, YouTubing, Facebooking and blogging on her behalf. But it was Swift’s daring collaboration with last December’s Victoria’s Secret Fashion Show that demonstrated she could make any cross-brand deal work.