Remove Blogging Remove Content Marketing Remove Employee Remove Trade Shows
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Triple 7s: The Best, Worst and Most Loved Blog Posts in 2017

Sword and the Script

The news cycle was faster, social media was hitting the early majority in the Geoffrey Moore sense, and blogsblogs were everywhere. We started a blog for our employer, a startup in the IT operations space. Some of the newer and smaller startups that had been blogging for a while ran circles around us.

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How to Hit the Right Notes with Keynote Speaker Announcements

Cision

This renewed sense of purpose and drive is one of the many reasons companies choose to send employees to trade shows and conferences year in and year out. Event speakers are a beacon for events that amplify the overarching message and attract multifaceted trade show audiences.

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How to Build Thought Leadership

Landis PR

Do not let creating content become a chore. If all your employees feel empowered to collect funny stories or photos from that trade show and send them to the content team, you have engaged a content creation team of many. Leverage the content you create and distribute to inspire new opportunities.

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How PR Supports “Thought Leaders”

ImPRessions - Crenshaw Communications

We develop a content marketing strategy that encompasses: Expert commentary – weighing in on relevant news. Blogs – an executive’s own, plus a commenting strategy for others. Speeches – at industry conferences, trade shows and other events which can be repurposed as articles, blog posts and white papers.

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. Jack of all trades. Lines between what constitutes PR and content marketing continue to blur.

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Press Releases and SEO: What Are the Links Between the Two?

PR Fuel

They are forms of media that are meant to convey information to journalists and potential customers, such as: Upcoming events Product launches Company restructuring New website Receiving awards Acknowledging employees Trade show exhibitions And more. Building a Brand With Press Releases.

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LiveIntent SVP of Marketing Kerel Cooper on How Brands Can Take a Stand and Back Up Their Words With Action

Contently - Strategy

What role has content marketing played for you at LiveIntent? It’s huge for us and plays a key role in our marketing strategy. It’s a lot of what we do on the marketing side. We leverage our weekly marketing and product marketing newsletters as the main vehicles to distribute the content.

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