Sword and the Script
JUNE 3, 2020
That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.) in 2019, reaching a record $4.5
PRSay
OCTOBER 8, 2018
During his General Session speech at the 2018 PRSA International Conference , Reich reminded the audience of professional communicators that while the truth itself is iron-clad, perception and experiences vary based on the person and the background. However, this outlook changed drastically after the housing bubble crisis in 2008.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Cision
JULY 5, 2016
All too often we are convinced we need a website, or in this day and age, a social media strategy that will go “viral” – but this approach is often doomed from the start. Having a social media initiative go viral is not a good goal – what is the intended net result? If I won the lottery, I’d…buy a house in the Outer Banks.
PRSay
OCTOBER 25, 2017
Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. This type of planning includes making sure that your team is communicating well internally, too. “If If something is a problem internally, then it could explode externally,” said Emerick.
Buzzstream
FEBRUARY 3, 2021
For example for a client that is a personal banking app, the main priority is now landing links from Money sections rather than Lifestyle, an alternative that may have been fine previously. However, ‘brand’ usually comes first with clients’ internal PR and marketing teams. they could have plenty of valuable advice to share.
MaccaPR
JULY 16, 2014
Remember those glorious days before Twitter and Facebook, when a marketing executive could be dismissive, casually cruel and outlandishly rude without becoming a viral pariah thanks to social media? Would Blazek allow her to subscribe to her 7,300-member job bank and connect with her via LinkedIn, asked Mekota?
Sword and the Script
DECEMBER 10, 2019
With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight.
Expert insights. Personalized for you.
94 
Let's personalize your content