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Complete Guide to Integrated Communications Measurement Dashboards

Katie Paine's Measurement Blog

The Integrated Communications Measurement Dashboard The Integrated Communications Measurement Dashboard eBook is designed for communications professionals who want to see all their metrics in one place. The Guide includes: A checklist Vendor guide Detailed how-to instructions Quick-start guid e

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How public relations responded to COVID-19

Stephen Waddington

A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. It’s an uplifting record of the profession’s work.

Publicity 131
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Prove Your Communications’ Value With AMEC’s Integrated Evaluation Framework [Webinar]

Cision

Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media. The International Association for the Measurement & Evaluation of Communications (AMEC) has a new Integrated Evaluation Framework that offers a clear, focused process to help you quantify impact.

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Big Business Must Help Us Heal

ImPRessions - Crenshaw Communications

It’s time for the business community as a group and individual businesses as brands, to help us heal the divide. In the wake of the shocking violence last week, that may be starting to happen, and there’s a role for PR and corporate communications. Still others, including Bank of America, Ford Motor Co.

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In Memoriam: Cecilia Anne Boswell, APR, Fellow PRSA

PRSay

Spanning more than 30 years in government public relations, Boswell began her career in 1973 as the director of public relations for the Georgia Department of Human Resources and the Georgia Office of Child Support, where she worked until her retirement. Her public service centered on children’s issues and PR education.

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Is there still a place for PR wire services in the 2018 communicator?s toolbox?

Communications Conversations

My big question: Do these wire services still have a place in the 2018 communicator’s toolbox? I set out to find out by asking a few trusted friends and colleagues across the industry: Cameron Potts, vice president of PR and community management, Deluxe. Ben Saukko, director of communications, AmeriPride Services.

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PRs and communicators should to learn to love AI

Stephen Waddington

We know one of the greatest challenges for PRs and communicators is getting an up-to-date and informed 360 degree view and perception of the brands they work on. The challenge of context and communication Imagine being at the centre of the turmoil surrounding TSB at the moment. By Joanna Arnold.