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Study: Automotive Manufacturers Still Missing Out on ESG Opportunities

Bianchi Biz Blog

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. ESG is the future – especially in the automotive industry.

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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

In this first blog post in the series, Judy Kuramata of Integrate Communications describes the business and communications environment in Tokyo, Japan and offers advice on navigating her home market. Effectively navigating Japan’s communications and PR landscape demands a nuanced approach.

Marketing 106
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The ABCs of ESG: Defining Top ESG Reporting Terms

Bianchi Biz Blog

As we dive into the findings from our recent study of ESG (environmental, social and governance) reporting habits of the top North American automotive suppliers (according to Automotive News’ most recent Top Suppliers Listing), we thought it would be helpful to review some of the most popular terms and reporting standards.

Report 68
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Why the ‘Cheaper’ PR Agency Is the Worst Value

Bianchi Biz Blog

An Automotive Analogy We saw similar price-focused approaches for years in the auto industry: A buyer, who was rewarded for simply reducing piece price, bought the lower cost engine seals that met the specifications – and saved 5 cents per seal. Corporate buyers tell us all the time: “PR agencies all look the same. A sea of sameness.

Agency 108
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What Kind of Client Are You?

Bianchi Biz Blog

We’re not a good fit for a client in the financial sector … or luxury goods, video games, entertainment, tourism and hospitality, or senior living sectors … though we could probably do the work. Heck, we are not even a good fit for every client in the B2B automotive / mobility supplier sector that we concentrate on.

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Behind the Headlines with Yvonne Lorie

Cision

Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry. What are some of the key components of a successful strategic communication strategy?

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7 newsroom features that increase journalists? engagement

Presspage

Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users. Either way, the two top newsrooms from widely divergent organizations offer lessons that every communicator should consider. Here are a few areas every online newsroom should offer: 1. .