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Fitness Marketing For Springtime

5W PR

Outdoor Workouts Gyms can leverage the warm weather by offering outdoor workouts, including yoga in the park, boot camp-style exercises on the beach and running groups on local trails. Partner with Local Businesses Partnering with local businesses is another way for gyms to attract new clients during the warmer months.

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5 Ways Your Company Can Make a Social Impact Today

PRSay

Inspired by the outcome of the initial virtual 5K, I volunteered with community members to launch the #WeAreWeston 5K in support of our local food bank. A local graphic designer donated time and expertise to create the logo used for the 5K promotion and the T-shirt. Our neighbors collectively donated $2,000. Custom Ink. YouGiveGoods.

Company 157
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Barbie dominates August brand coverage

NewsWhip

Burger King employee story resurfaces Every once in a while there’s a story that resonates so strongly with the media and public that it gets a resurgence of coverage even if it’s technically “old news.” But there were other brands that saw less positive coverage this summer, and those included Burger King and Nike.

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Why a “One Size Fits All” Approach to Public Relations Doesn’t Work

Shift Communications

Just like with shoes, jeans and boyfriends, in public relations it’s true that one size doesn’t fit all. If you are a brand who recently suffered an external communication crisis, your messaging might focus on what you’re doing to acknowledge and resolve the issue with the goal of improving public opinion. Tell the Story.

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Reputation Is Critical

Reputation Us

Bob’s Red Mill and Les Schwab ranked highest as local, reputable companies. Companies listed in the survey included those in the apparel, automotive, banking, food, health care and technology industries. DHM Research is a non-partisan and independent public opinion and policy research firm with offices in Portland and Washington, D.C.

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When to Ask for a Media Retraction and When to Bite Your Tongue

Polaris

dpms is a local London business that sells branded apparel, jewelry and products by local artisans. The win inspired Metro News , a local tabloid, to profile dpms in a feature story. They’re passionate about their brands and troubled when public statements don’t accurately reflect reality. It’s only natural.

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Reputation Is Critical: New Study Reveals 93% of Consumers Believe a Strong Reputation is Paramount When Making Purchases, Investing and Accepting Employment

Reputation Us

Companies listed in the survey included those in the apparel, automotive, banking, food, health care and technology industries. Large local companies performed well on specific elements, including Intel’s best reputational quality in hiring the most talented people, while Nike’s leaders are well-known and admired. “The