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How Storytelling Connects Paid, Earned, and Owned Media

Onclusive

With social media, marketers have more (and cheaper) access to their communities and customers than ever, but it’s hard to keep up with the demand for quality content. Marketing and PR teams will need to work together to create compelling content that serves customers across all platforms and channels.

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Navigating the Evolving Landscape of PR in the Digital Age

5W PR

This content can take the form of articles, videos, infographics, webinars, and more. By providing valuable insights, answering customer questions, and offering solutions to their pain points, brands can establish themselves as trusted sources of information, building credibility and authority.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

Brands can enhance their social media presence by creating engaging content, actively interacting with their audience, leveraging SEO, utilizing analytics for strategy refinement and staying updated with new platforms and trends. Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies.

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Where Do You Find Data For PR Storytelling?

ImPRessions - Crenshaw Communications

Social monitoring and listening not only give us a heads up on customer service issues or negative PR, but they can illuminate industry trends and customer behavior. Media love poll-results story pitches, especially when accompanied by visuals like infographics. Data to power PR storytelling.

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The Rise of Social Media Customer Care

The Proactive Report

It is all about social media customer care. I do have a favorite social media management dashboard that is not mentioned in this infographic: Sendible.com. Thanks to Website Builder for this infographic. For me it is far and away the very best solution out there. You should check out their tutorial videos.

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Five Ways Social Media Makes your Planning Process More Strategic

PRSay

A few years ago, I created the Social Media Strategy Wheel Infographic for PR professionals. The Infographic is a visual graphic broken down into different areas of focus, which are critical during the planning process. The Social Media Strategy Wheel. The wheel was designed to help you during the planning process.

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7 Data Visualization Tools That Anyone Can Use

Cision

My Heat Map allows you to create a heat map visualization , offers a really great step-by-step guide and customer service and it’s the best looking of any of the heat map tools I looked at. Infogram – An intuitive infographic creation tool. It is a free up to.5 5 GB and 50 columns.

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