Agency Leadership Technology Trade Shows 
Bianchi Biz Blog
JUNE 1, 2023
In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.
ImPRessions - Crenshaw Communications
JUNE 26, 2019
Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. To show leadership during a serious crisis situation. Photo by Foto Sushi on Unsplash. Here are some of the most common. .
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5W PR
JANUARY 31, 2024
Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.
ImPRessions - Crenshaw Communications
FEBRUARY 9, 2017
Does a startup business always need to hire a PR agency ? I’m a Cuban fan, but like many PR agency owners, I disagree on this score. But there’s a whole lot more that goes into the typical startup-agency relationship, like research, strategy, and message development. Prepare before you pitch. Tell, don’t sell.
Shift Communications
FEBRUARY 17, 2015
As vendors vie for the interest of conference attendees, many are also focused on driving engagement and thought leadership targeting both media and analysts. Play the role of the roving reporter – Mobile technologies have enabled marketers to capture decent quality video on-the-go. Start here. Don’t do it.
Sword and the Script
APRIL 25, 2017
In person events like trade shows and conferences usually rank high on the list of priorities for B2B marketing organizations. Many businesses, particularly technology companies, will arrange their yearly marketing calendars around these events. Are Trade Shows still a Good Place for PR Launches?
Sword and the Script
DECEMBER 30, 2017
The median salary at PR agencies rose to $90,000 from $84,500 last year, while the median corporate salary dipped slightly to $126,000 from $130,000. 7) How B2B Marketing Can Get More out of Trade Shows. 6) Thought Leadership Actually Requires Thought and Leadership. The 7 Worst-Performing Blog Posts in 2017.
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