Advertising Branding Energy Infographics 
Newsfile
NOVEMBER 14, 2023
Get essential tips and inspiration to create standout holiday press releases and elevate your brand this festive season. Top 5 Holiday Press Release Themes for Any Industry Leverage the holiday season to showcase your brand’s story with the following top five press release themes. UK consumers are expected to spend £24.1
Shift Communications
JANUARY 16, 2018
Facebook changed its algorithm to suppress unpaid brand posts. 00:00:01] Facebook is taking your brand to the woodshed. In the News Feed for brand pages, things like that they want to focus much more on the community or friends, the things that essentially would help people focus more on the network. What are our alternatives?
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ImPRessions - Crenshaw Communications
NOVEMBER 13, 2018
As much as video content has grown in advertising, marketing, and PR , data shows that it continues to expand. PR practitioners have long helped clients amplify video content through social media promotion and earned media coverage, but they may be underusing video as branded content. 7 best PR uses for video. A public-facing CEO.
ReimaginePR
JULY 18, 2016
Between sharing funny videos on social media, looking up helpful how-to’s or learning about a brand on their website, it seems like we can’t go a day without watching at least one video online. Bonus: Before you start creating videos for your brand, keep these tips in mind. Remember, people buy from people, not from brands.
Contently - Strategy
DECEMBER 4, 2018
Top of funnel is the land of brand awareness and affinity. This space is typically reserved for blog posts, infographics, social posts, and e-books. You want to tease your whole content program and make your brand look like a voice worth following. Top of funnel: Content to build awareness.
5W PR
NOVEMBER 2, 2016
Putting in the energy, however, it worth it at the end of the day and can put your business on equal footing with companies that have big marketing budgets. It’s a common fallacy that PR is great for increasing brand awareness but not so great for actually converting people into shoppers. Encourage shoppers to take action.
PR Fuel
SEPTEMBER 18, 2018
It shouldn’t read like an advertisement for your product. Rather than focusing on selling your product, spend your energy finding a solid newsworthy idea backed with good information. Instead of sending a regular press release, use an infographic to tell your story. If your only goal is to promote yourself, buy an ad.
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