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Brand Strategy Best Practices For Cannabis Businesses

The Hoyt Organization

The cannabis industry is expected to attain an annual growth rate of 14.06% between 2024 and 2028. This means the market volume will reach $102.90bn by 2028! Conduct a market analysis of your target audience to gain key insights into consumer habits and interests.

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Consumer Evolution Due to Pandemics

5W PR

The pandemic caused by the novel coronavirus COVID-19 will end eventually and when it does, some consumer habits will likely change. What’s known is that the longer the crisis, the bigger the imprint on the consumer. Consumers have also been watching brands that were popular with them before-COVID-19. Others may not.

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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

Following new publications and key reporters in important verticals on Twitter, setting the right Google alerts and generally being vigilant through research each day will help PR pros advance client thought leadership. However, as IoT capabilities and connectivity have evolved, so have the vulnerabilities that put consumers at risk.

Trends 156
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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

Following new publications and key reporters in important verticals on Twitter, setting the right Google alerts and generally being vigilant through research each day will help PR pros advance client thought leadership. . However, as IoT capabilities and connectivity have evolved, so have the vulnerabilities that put consumers at risk.

Trends 156
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Forecast 2026: 3 Takeaways for the Next 3 Years of the PR Profession

PRSay

Organizations big and small were represented, as were PR specializations ranging from public administration and retail to finance and food service. Many consumers buy CBD products online. The global CBD market is estimated to reach $47 billion by 2028 , according to Vantage Market Research.

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Just Divided over Nike's New Ad

Mindful Marketing

Some consumers vowed to boycott Nike products , while others took more immediate and drastic action by burning their Nike shoes and socks. Public opinion is not so clear. Apex also noted that the percentage of positive publicity had fallen by 9 percentage points from Thursday to Friday. a share this past Friday, September 7.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Multimedia in PR Trends In 2024, your public relations strategy should incorporate various multimedia elements. and Salesforce.

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