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Forecast 2026: 3 Takeaways for the Next 3 Years of the PR Profession


What will the PR profession look like between now and the year 2026? Projecting to 2026, the numbers were virtually identical, suggesting long-term confidence. Looking ahead to 2026 the results are similar, but the highest growth in spending is foreseen in events and conferences, MAT releases (sponsored content) and influencers.

Survey 86
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How To Market A Cannabis Business

The Hoyt Organization

The global legal cannabis market will reach $57 billion by 2026. So, to stand out from the growing competition, you need a strong marketing strategy for your cannabis business. Marketing or improving your cannabis business can be challenging due to the complex legal environment and stigma surrounding the industry.

How To 102

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Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet

ImPRessions - Crenshaw Communications

The creator economy, valued at over $104 billion by some estimates, is projected to reach $200 billion by 2026. While it’s now easy to generate beautiful content at the snap of a finger … the challenge is how to apply it across the consumer journey and actually breakthrough to customers with it?

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Transparency and Trust: The Role of ESG Reporting


The US is not far behind, with mandatory green disclosures by 2026. Consumers are making decisions more consciously, and it’s becoming harder to ignore the effects of the climate crisis. These reports are a way for businesses to enhance their transparency, while simultaneously building trust with their consumers.

Report 109
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Mary Meeker on the rise of the internet for marketing and public relations

Stephen Waddington

1 An Internet connected world by 2026. Mark 2026 down in your diary as the year when everyone in the world is able to get online, based on current adoption rates. #2 Mark 2026 down in your diary as the year when everyone in the world is able to get online, based on current adoption rates. #2 Here are my highlights. #1

Publicity 122
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Effective PR Tips for Cannabis Brands


With the help of strategic relationship building and influencing, companies in the cannabis industry can reach a lot more consumers and generate conversions. Through those two, they’ll be able to get a better understanding of how consumers are learning about the business and the buying journey.

Brand 88
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EV charging infrastructure – progress and challenges

Practical Law Construction

Not all charging networks are accessible to consumers. Introduction of the EV chargepoint grant that provides funding of up to 75% towards the cost of installing electric vehicle smart chargepoints at domestic properties across the UK. These include: Accessibility and interoperability issues.