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Understanding the purpose and contribution of the communications team to organizational success

Onclusive

In many organizations, a major fragmentation exists between executive leadership and the communications function. Monitoring public opinion, the media, and competitors Identifying opportunities and issues that arise in the internal and external environment Crisis management.

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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. Because actually being a PR expert nowadays is being a leader, in your workplace, on social media, among your clients and your readers. Next year is very difficult to predict.

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THREE Actions to Take NOW. Political Pressure to be Apolitical in Protecting Your Company’s Reputation.

Reputation Us

The 2021 Edelman Trust Barometer found that 86 percent of the general population expects CEOs to speak publicly on social issues, and 68 percent feel that CEOs should step-in when the government does not fix societal problems. With 24-hour news and instantaneous social media, it’s hard to remain neutral.

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THREE Actions to Take NOW. Political Pressure to be Apolitical in Protecting Your Company’s Reputation.

Reputation Us

The 2021 Edelman Trust Barometer found that 86 percent of the general population expects CEOs to speak publicly on social issues, and 68 percent feel that CEOs should step-in when the government does not fix societal problems. With 24-hour news and instantaneous social media, it’s hard to remain neutral.

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Critical Mention Names Vishal Padhye Chief Technology Officer

Critical Mention

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. Public relations, communications and marketing professionals rely on Critical Mention to track, measure, share and grow their brands across the entire media landscape.

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The Board of Directors’ Role In ESG, Reputation Management and Crisis Mitigation

Reputation Us

The EY Center for Board Matter ’s review of the 79 Fortune 100 companies that filed proxy statements as of June 22, 2021, revealed that of the 85 percent of companies disclosing board committee oversight of ESG matters (compared to 78 percent in 2020), most allocate this responsibility to the nominating and governance committee.

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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

Other interesting statistics: Social media is material. 54% of respondents say social media has “a material impact on investment decisions” and investors (66%) are more likely to say this is true than comms people (49%); Effective social channels. In-house vs. agency.

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