Remove 2016 Remove Creativity Remove Instagram Remove Viral
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TikTok: The Rising Star in Influencer Marketing

Prohibition

In the fast-paced world of social media, TikTok has emerged as a dominant force in influencer marketing, standing shoulder-to-shoulder with Instagram. TikTok has arguably become as crucial as Instagram in the world of influencer marketing. Here we’ll explore the rise of TikTok and how it now compares to Instagram.

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How an Influencer Marketing Agency Can Help with Video Strategy

Konnect Agency

TikTok originally launched in 2016, but the skyrocket to popularity came during the onset of the global pandemic in 2020, when people around the world found themselves with considerably more downtime. Additionally, YouTube rolled out their version of this successful content format via YouTube Shorts.

Video 98
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How can brands benefit from TikTok influencers?

Prohibition

Bought by BtyeDance in 2017, ‘TikTok is the world’s leading destination for short-form mobile videos’ and with their mission to ‘inspire creativity and bring joy’ the app is the seventh most popular social platform in the world. Formally recognised as musica.ly , TikTok is a short-form, video sharing social media app.

Brand 118
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Challenger Brands: Here’s How To Win At PR

ImPRessions - Crenshaw Communications

Dollar Shave Club didn’t build a billion-dollar business and sell to Unilever in 2016 without throwing a few bombs. Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. In just four years, it has used social media, particularly visual storytelling on Instagram, to create a globally-recognized travel lifestyle brand.

Brand 136
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How to Pitch Social Influencers

Cision

It ’ s 2016 (Almost) and thankfully you don ’ t have to convince your boss that social media is a good idea. They are moving to YouTube and Instagram. The 20 most influential sneakerheads on Instagram will drive those purchases, at a fraction of the cost. Get creative and don ’ t be afraid to pay. Changing Habits.

Pitching 120
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The Top 10 Sports Stars on Social Media – and Who You Should Be Following

Prohibition

And how do they match up to our favourite pop and movie icons, who dominate Twitter and Instagram? 10) Zlatan Ibrahimović (@ibra_official) – Twitter: 4.44m /Instagram: 24.7m. 9) Luis Suarez (@LuisSuarez9) Twitter: 9.16m/ Instagram: 21.9m. Instagram: 17.7m. Instagram: 28.8m. Instagram: 30.7m.

Sports 54
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Remakes & Remixes: Replicating Successful Digital PR Campaigns

Buzzstream

In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.