PR Conversations

JANUARY 29, 2016

Consider three examples: The best quotes from Davos 2016 (the 46th meeting of the World Economic Forum) were reduced to a series of 36 image macros. And let’s not think about ethics – or social justice – or worry about feminism, when clearly all women are bothered about is bread. So what do I expect you to do?

Publicity 40

Publicity Ethics Creativity Travel 40

PR Conversations

FEBRUARY 28, 2018

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) Source: Chartered Institute of Public Relations (CIPR) State of the Profession Report (2016). If you have views on this topic, then add a comment here or on social media. Dr Kevin Ruck.

Training 65

Training Ethics Data Analysis 65

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Guidelines Handbook Local 40

MaccaPR

SEPTEMBER 13, 2016

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. August 19, 2016. The cover-up cost him four sponsors, his reputation and – maybe – his career.”.

Crisis 48

Crisis Airlines Reputation Corporate 48

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. Guarding their reputation and work also necessitates new patent/ copyright laws in place. Continued consolidation of media outlets. ” ~ Prof.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Rather, AI will be used to create a lot of filler and SEO bait. Luciana Lima , Head of PR, Reserve Parks.

Marketing 190

Marketing Content Marketing Data Social Media 190

PR Job Coach

JANUARY 15, 2016

Everyone has an opinion on who is the lead dog in the race for hearts and minds in the reputation game in the 21st century. And what does 2016 hold for the field and for public relations pros ? It is the subject of lively discussion as popular as “what came first the chicken or the egg.” Always has. Always will.

Storytelling 100

Storytelling Community Advertising Advertising 100

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. is $100,000 in 2020; it’s higher for in-house PR and corporate communication roles at $145,500 and lower for PR agencies at $90,000. Source: Code of PR Ethics? ). Source: Fend Off Reactionary Cuts ). Public Relations Statistics from 2020. The media PR salary: $100,000.

Survey 178

Survey Marketing B2B Study 178

Communications Conversations

AUGUST 31, 2018

I was most recently an anchor/reporter at WHO-TV in Des Moines, from 2005-2016. Those kinds of partnerships will require a delicate balance, so journalists can maintain their ethical standards and brands can achieve a proper ROI, but I think it is an opportunity ripe for the picking. And, two, they don’t need us.”

Media 112

Media Journalism Report Video 112

PR Conversations

APRIL 21, 2016

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications.

Employee 40

Employee Internal International Corporate 40

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. 15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration.

Social Media 93

Social Media Marketing Media Creativity 93

Flatiron Communications

JANUARY 12, 2017

2016 was the year when the currents that have slowly eroded the tenuous relationship between journalists and PR pros coalesced to create an existential crisis that may not be easily remedied. I haven’t seen much from PRSA on Team Trump’s disregard for the ethical guidelines that have buoyed the PR profession’s reputation all these years.

Journalism 28

Journalism Guidelines Government Training 28