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Mastodon as an alternate media sphere to Twitter: how to get started

Wadds Inc.

The failure of Twitter is teaching us important lessons about authentication, data portability, and governance. Mastodon launched in 2016. The bigger challenge is that it requires you to rethink everything that you know about the governance and management of a social media platform. In both case refugees headed to Facebook.

Twitter 116
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How Communicators Can Help Their Clients Navigate Misinformation and Biased News

PRSay

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

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4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

While top-tier marketing and advertising are valuable, associated PR campaigns can help propel a brand to the next level of emotional attachment. For companies looking to differentiate themselves from the pack, PR (integrated with advertising and marketing) can help build a foundation of brand love. You feel connected to these brands.

Brand 149
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5 Newsworthy Content Ideas for the 2016 Election Season

Beyond PR

Civil and human rights, gender equality, criminal justice reform, poverty, immigration and other social advocacy topics have long been important, with the 2016 election season being no different. Take this pair of news releases from the National Alliance on Mental Illness as examples. Social Advocacy. What’s the goal of your campaign?

Energy 40
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A call for a public inquiry into the impact of media and tech on democracy

Stephen Waddington

The Edelman Trust Barometer 2019 reported that trust in Government was 42%. The local media and broadcast media has done a good job in holding political campaigns to account against the wave of disinformation online. General Election 2019: Has your local Facebook group been hijacked by politics? Trust in the media was 37%.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally. This fragmentation will affect PR, marketing and advertising pros as we try to keep up with changing attitudes and trends to get our messaging through to the right people.”. A reset on advertising spend.

Marketing 190
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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

- The main change in recent years is the complete merger of the three main businesses in public communications - PR, advertising and social media. He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. Otherwise, you will just advertise an empty space.

Meeting 98