Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4). Guest Post by Karen Freberg.

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Mark My Words

OCTOBER 13, 2022

The BBC eagerly signed up as William’s partner for his Earthshot climate crisis challenge. Social media, a novelty for the royals when the Queen posted her first tweet in 2014, is now a central element in their communications strategy. The spontaneous moment was called “lovely” on Twitter.

Social Media 60

Social Media Interviews Media YouTube 60

Polaris

DECEMBER 8, 2014

And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A video of the comic’s performance went viral, the media piled on. Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. and a number of the alleged victims came forward.

Interviews 133

Interviews Media Training Media Training 133

Engage PR

JANUARY 6, 2018

in the next five years (1* Chief Marketing Officers Survey, 2014 ) social activity is becoming more integral to brand perception and business performance. And as a customer service tool it can get critical messages out to the masses quickly when dealing with any crisis comms. Cue social backlash across the internet.

Social Media 60

Social Media Strategy Media Survey 60

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

MaccaPR

JANUARY 6, 2015

From brand strategies and social media tips to content marketing and the death of PR spin, below are the top 10 MaccaPR posts of 2014 based on the most total views and social media engagement. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site?

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

PRSay

OCTOBER 12, 2020

You may get the viral reach for a country way down, to a Finland or New Zealand level, and feel comfortable that you can [reopen] restaurants and movie theaters, but the virus will always lurk on the other side of your borders. During the Ebola [outbreak] in 2014, we had a centralized repository of information [from] the CDC.

Viral 157

Viral Interviews Travel Government 157

Melissa Agnes

MARCH 28, 2016

Never underestimate the power of emotion in crisis management. Emotion is often underestimated in crisis management. And yet, it’s one of the most powerful aspects of a crisis. A recent example of this was the Ebola crisis of 2014. Within a few hours, this panic had escalated to a viral point.

Crisis Management 100

Crisis Management Crisis Viral Community 100

MaccaPR

SEPTEMBER 14, 2015

Our public relations world promptly erupted with crisis advice, recommending what Subway - which had featured the now self-admitted molester in some 300 ads over 15 years - should have done after it learned that the face of its brand had committed acts which guarantee that its $5 foot-long will forever be associated with a pedophile.

Brand 48

Brand Branding Crisis Social Media 48

Melissa Agnes

FEBRUARY 9, 2016

We just put the world crisis of Ebola to bed and here we are, already faced with yet another looming epidemic. As the Zika virus continues to spread, what are the major crisis management risks that healthcare organizations and government agencies should be thinking about? The three elements of a viral crisis.

Crisis Management 186

Crisis Management Crisis Strategy Healthcare 186

Contently - Strategy

JANUARY 23, 2019

On the contrary, if you route to an outlet like Vox and search the term “Brexit,” you’re greeted with this: Britain’s roiling Brexit crisis, explained (and updated regularly). Vox launched in 2014, around the time ESPN acquired FiveThirtyEight, the data-explainer site run by Nate Silver.

Media 99

Media Journalism Content Marketing Education 99

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

A sudden crisis can be an externally driven event that is entirely unpredictable, like the death of a chief executive or an accident by a business partner. Or a crisis can strike closer to home; it can be a rogue employee action or supplier lapse in a single region that affects an entire brand, like the Chipotle E.

Reputation 130

Reputation Viral Employee Customer Service 130