2014 Advertising Interviews Journalism 
Onclusive
FEBRUARY 22, 2018
AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. AirPR: You started your career in journalism. Today, Mika runs TMI (The Mas Ink), a boutique PR firm.
PR Conversations
JANUARY 20, 2015
Even more unnerving was that the anchor— and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. And in an age when we are inundated with information and distraction, civil society desperately needs journalism to be credible as it offers curation, analysis and insight.
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PR Conversations
JANUARY 20, 2015
Even more unnerving was that the anchor—and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. And in an age when we are inundated with information and distraction, civil society desperately needs journalism to be credible as it offers curation, analysis and insight.
Ishmael's Corner
JANUARY 27, 2015
I first met Max, 12 at the time, at Great Bear Coffee in Los Gatos where I coaxed him into ordering a hot cocoa before starting our interview. While many fixate on native advertising, the partnering of publications and brands in the making of journalism is the more jarring trend. Meet Max Swisher. It’s a Bird. It’s a Plane.
PR Conversations
JULY 5, 2016
In the UK, the papers of the Institute of Public Relations (now Chartered Institute of Public Relations) are held at the History of Advertising Trust. historyofpr/files/2010/03/EPRHN-Archive-Record-2nd-edition-March-2014.pdf. Asia Pacific Public Relations Journal, 15 (1), 23-36. Hill’s archives along with others. References.
PR Conversations
JULY 5, 2016
In the UK, the papers of the Institute of Public Relations (now Chartered Institute of Public Relations) are held at the History of Advertising Trust. Asia Pacific Public Relations Journal, 15 (1), 23-36. Part 4: Conducting historical interviews in a transparent age by Heather Yaxley. Hill’s archives along with others.
Flatiron Communications
MAY 20, 2015
My test questions contrasted with Google’s (in)famous open-ended job interview questions , e.g., “How many piano tuners are there in Chicago” or “How much does the Empire State Building weigh?” Q6) What’s the difference between sponsored content and native advertising? ” scenarios. A11) __. __.
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