2013 Journalism Media Relations Trends 
Cision
AUGUST 23, 2016
A few years ago you probably could have gotten away with not using social media to listen to and interact with journalists and influencers; however, because it’s now so embedded in the news media’s everyday life, you risk missing out on coverage opportunities. That’s an increase from 2013 when 41 percent of respondents felt this way.
Communications Conversations
JANUARY 26, 2016
Something I’ve been thinking about a lot lately: Are we over-relying on media relations in PR? I’m talking about the broader scope of PR here–media relations, content marketing, social media marketing, community relations, etc. Content partnerships with major media outlets are taking off.
Bianchi Biz Blog
JANUARY 10, 2022
Can you tell us what types of stories, trends or issues are on your radar now? Working in China and northern Iraq early in my career opened my eyes to the possibilities of journalism. How long have you been in journalism and how did you get started? My first non-school newspaper gig was at the China Daily in 2013.
Cision
JUNE 15, 2017
Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. What is your secret to Public Relations and media relations success? The key ingredient is relationships.
Bianchi Biz Blog
SEPTEMBER 7, 2021
I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. Can you tell us what types of stories, trends or issues are on your radar now? My pathway was very typical. I used the G.I.
Bianchi Biz Blog
APRIL 18, 2022
Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? I started my journalism career in South Texas as a newspaper reporter in 1997 and followed that with newspaper jobs in Mississippi, Kentucky and Ohio.
Bianchi Biz Blog
SEPTEMBER 26, 2022
Can you tell us what types of stories, trends or issues are on your radar now? I started my career at Adweek covering the television business and competing against huge established newsrooms like The New York Times and the Wall Street Journal. How long have you been in journalism and how did you get started?
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