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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

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The Present & Future Tech Trends PRs Should Prepare For

Cision

Content optimization for the mobile and semantic web. Right now, the biggest focus is on writing and presenting content for mobile consumption. Underneath that, however, is the quieter and even bigger shift towards the semantic web. As of 2013, 3 percent of the U.S. Emerged Trends. Want to make standout content?

Trends 120
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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

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29 Advanced Digital Newsletters That Help You Learn

ZudePR

You’re an SME struggling with web marketing. Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. There is no better blogger writing about website strategy. Not just websites either; wider web marketing as well. Makes me tired even thinking about this bloke’s work ethic.

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LinkedIn Social Selling for MDRT Financial Services and Insurance Pros

wiredPRworks

MDRT members demonstrate exceptional professional knowledge, strict ethical conduct and outstanding client service. at Social Media Week Berlin in 2013. MDRT membership is recognized internationally as the standard of sales excellence in the life insurance and financial services business.

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26 Thoughtful Marketing Predictions that Could Actually Happen in 2019 Across PR, Content, Digital, Social Media and Customer Success

Sword and the Script

Martech leaders like Amazon Web Service’s Personalize system are simplifying personalization and recommendation services for customers through machine learning. 15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration. Also see Off Script Q&A No.

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It’s 2015 and #PRDiversity Is Still An Issue

Waxing UnLyrical

While the publication’s effort to celebrate PR leadership and their innovation year after year is notable, it’s hard to ignore the lack of diversity on the front cover, which featured the most senior leaders at the top 13 agencies by revenue and the top two agencies by revenue growth in 2013.

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