Double-dipping exposes reputation risk in blurred boundaries of PR and journalism
PR Conversations
JANUARY 20, 2015
Even more unnerving was that the anchor— and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor.
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