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This Semrush Acquisition of Backlinko hits PR, SEO and Content Marketing Trifecta [PR Tech Sum]

Sword and the Script

In 2010, Vocus acquired the Help a Reporter. HARO, as it’s known colloquially, was an ad-support email newsletter that sent media opportunities from 30,000 reporters and bloggers to a subscriber list of 100,000 PR pros and small businesses. Never mind the Great Resignation” writes FirstUp , “Welcome to the Great Gigification.”.

SEO 132
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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Write a white paper or research report on a topic related to your industry. Partner with a local influencer to promote your business on social media. Collaborate with other small businesses in your area to cross-promote each other’s products or services. Business Plus. Kaplan Publishing. Spector, R.

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PR Is As PR Does

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

While it’s too soon to tell what effects Google Instant might have on your search traffic or how best to adapt marketing efforts, some have speculated that small businesses may be more affected than large organizations. Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010.

Google 101
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Weekly Roundup: Trick or Treat

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Trick or Treat October 31st, 2010 Tweet Today’s Hallowe’en. Why: part of the problem with PR is that businesses still don’t understand what we do. Wanna Subscribe?

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Weekly Roundup: The New Year Edition

Waxing UnLyrical

5 New Year’s resolutions for your small business , by Thursday Bram at Grow Smart Business. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? My books of the year , from Richard Bailey’s PR Studies. Wanna Subscribe? Shall We Tweet?

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Walking the Social Talk

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Walking the Social Talk December 6th, 2010 Tweet These boots were made for talking As editor of Women Grow Business (disclosure: client, which I love ), I come across remarkable blog posts every day.