PRSay

JUNE 9, 2021

In early May, the state of Massachusetts filed a lawsuit against Publicis Health for its work with Purdue Pharma, claiming its “unfair and deceptive” marketing practices helped fuel the national opioid crisis. A commitment to ethics. For communicators, the suit reinforces the need to commit to ethical responsibilities.

Crisis 164

Crisis Ethics Publicity Marketing 164

Ethical Voices

MARCH 14, 2022

Ethical issues in merging the science and art of public relations. I started in Washington DC in Public Affairs and Crisis Management. Still am a crisis guy and always will be, I think. Back in 2010, I left what is now HAVAS as their CEO of North America and I started something called Kwittken, a PR agency.

Ethics 52

Ethics Publicity Data Agency 52

Doctor Spin

OCTOBER 9, 2023

This mode of persuasion refers to the credibility or ethical appeal of the communicator, which can be established through demonstrating expertise, integrity, and goodwill. Organizational perception management: A framework to overcome crisis events. Organizational perception management: A framework to overcome crisis events.

Publicity 52

Publicity Wikipedia eBook Journalism 52

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

PRSay

FEBRUARY 16, 2021

By 2010, the opioid epidemic was already in full swing, and public concern about it had grown. Will you be able to legally, ethically, reputationally defend the advice you gave? Some executives on the McKinsey team had to realize what they were doing (or being asked to do) was wrong — ethically, morally, perhaps legally.

Communications 157

Communications Ethics Leadership Reputation 157

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. That’s a huge shift in the way we think about communications.”.

Communications 120

Communications Case Study Training Reputation 120

PRSay

MAY 6, 2016

Crisis communications. He was President of the New Jersey Chapter of PRSA in 2010, and served as President of PRSA’s Pikes Peak Chapter in Colorado, in 2006. At The PowerStation | Communications, he directs: Strategic program development and management. Branding development and execution. Sheila : Why did you decide to earn your APR?

Real Estate 60

Real Estate Healthcare Product Launch Crisis Communications 60