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Is Lawsuit Against Marketing Firm’s Role in Opioid Crisis a Precedent for Public Relations?

PRSay

In early May, the state of Massachusetts filed a lawsuit against Publicis Health for its work with Purdue Pharma, claiming its “unfair and deceptive” marketing practices helped fuel the national opioid crisis. based firm that specializes in crisis management and health care communications. Publicis Health, part of Publicis Groupe S.A.,

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11 Steps For Crisis Management

Prohibition

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

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Gen Z and COVID-19

Ronn Torossian

Just as the Great Recession created an indelible mark on millennials, so, too, has the effect of the pandemic had on Gen Z (born between 1996 and 2010). That’s the observation of some experts and it’s important because these folks are the largest generation in our history and make up 27% of our population. In […].

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What You Don’t Know About Malaysia Airlines and How They’ve Handled the Crisis of Flight MH370

Melissa Agnes

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. Malaysia’s Personal Data Protection Act 2010 (the “Act”) whose effective date had been postponed for several years. Better understanding the crisis of flight MH370. One of the countries I have been following has been Malaysia.

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Maxim Behar Talks About Effective PR Practices in 2023 at a Global Masterclass

Maxim Behar

The masterclass was part of a series of lectures by industry experts organised by the World Communications Forum Association (WCFA) in Davos, Switzerland, where Behar is President and one of its founding members in 2010.

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Ethos, Pathos, and Logos in Public Relations

Doctor Spin

Organizational perception management: A framework to overcome crisis events. Organizational perception management: A framework to overcome crisis events. Source: Hargis, M. & & Watt, John 3 Hargis, M. & & Watt, John. Organization Development Journal. ANNOTATIONS [ + ] ANNOTATIONS 1 Modes of persuasion. In Wikipedia.

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Theory of Mind: A Superpower for PR Professionals

Doctor Spin

Managing a crisis communication situation with empathy. Organizational perception management: A framework to overcome crisis events. Organizational perception management: A framework to overcome crisis events. Tailoring pitches for diverse audiences. Understanding the emotions behind social media interactions. & Watt, John.