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Celebrating the human influence in reputation shaping

PR in High Definition

It can’t, however, replicate or replace the human touch, particularly when it comes to reputation shaping. But a reputation is curated through the business’ relationship with the public, and relationships are the foundation of the human experience. Eurovision is a perfect example of how the human influence shapes reputation.

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European Communication Monitor: a 15-year retrospective

Wadds Inc.

The European Communication Monitor offers insights for public relations practice on trust, strategy, digitalisation and hyperconnectivity, leadership, and inclusivity. It is the longest-running research project in the public relations industry that explores the relationship between management and public relations practice.

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PR: Less Elitist Than Ever

Maxim Behar

Public relations was never an elitist industry; today, it is less so than ever. The public landscape is dominated by the language of online communication and social media in particular. Even though it started much earlier, most of this transformation of social media and the social web occurred in 2007–2008.

Ethics 64
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10 insights for public relations from the 2017 European Communications Monitor

Stephen Waddington

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. 2 Bots as an opportunity or threat to public discourse. Bots are mainly seen as a threat for public debates and organisational reputation alike. 3 Shift to social.

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The Volume of Bad PR Pitches is Out of Control

Sword and the Script

Not just anyone either – but reputable, perhaps even esteemed, reporters working for tippy-top of coveted publications (I’ll never give names, so don’t ask). Since 2007 or so I’ve managed blogs professionally – PR has changed – and eventually starting this one here. I literally lost sleep. A Blogging Perspective.

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Professional PR Development. Why bother?

PR Conversations

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) This anecdotal evidence is, of course, not enough to make general statements about professionalism in public relations and communication management. Dr Kevin Ruck. Co-founder, PR Academy.

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Refreshing PR Conversations Redux

PR Conversations

Five long years, and after nearly 600 PR Conversation posts , we’ve refreshed the look and feel, but continue to offer a platform for informed discussion, where a wide variety of voices can converse about public relations in a global-local context. PR Sense – tackles ethical questions, reputation management and social responsibility.