PRSay

APRIL 13, 2021

Working for a national telecommunications firm in Atlanta, I lost a seismic bump up the corporate ladder. I learned that it was because I could not articulate the communications objectives, strategies and tactics that brought the multibillion-dollar firm’s products to life in the eyes of the target audience. A setback at work.

Telecommunications 197

Telecommunications Community Ethics Financial 197

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By

Agency 95

Agency Trends Marketing Survey 95

Sword and the Script

JUNE 27, 2020

How will it change PR and communications? Several surveys offer a glimpse into the collective thinking of the public relations community – and that’s the theme for this week’s Unscripted Marketing Links (UML). About: Ragan surveyed 315 PR professionals across organizations including corporations, agencies, non-profits and government.

Study 134

Study Publicity Survey Internal 134

Sword and the Script

APRIL 16, 2019

If you are a vendor that was not mentioned, and you have a focus on PR and corporate communications, contact me and I’ll add you to the list here and put you on the list for this survey question next year. . The coverage of PR technology in most trade publications serving the PR community is quite is slim. Arik Hanson].

Survey 72

Survey Technology Corporate Financial 72

Waxing UnLyrical

MAY 15, 2018

Corporate communications and PR can be a lonely business of sorts. As communicators, we are sometimes holed up in self-imposed exile creating content for others to deliver on ever-shrinking budgets. The idea of doing less with more is not uncommon to communicators. Guest Post by Scott Kaminski. Or are we? Let’s hit it.

Survey 74

Survey Industry Communications Corporate 74

Communications Conversations

MAY 30, 2018

“I’m done with agency life. You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field.

Apparel 106

Apparel Public Affairs Training Corporate 106

PRSay

SEPTEMBER 2, 2016

Isabelle McLemore – Senior Director, Global Corporate Communications, UFC. Coming out of college I came across an opportunity as a communications intern at Tennis Canada. And it’s only been 15 years since our new owners purchased the organization in 2001, and that’s when it really turned the corner.

Sports 68

Sports Education Construction Television 68