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Top E-Commerce Trends Shaping Online Shopping in 2024

Ronn Torossian

Charting through 2024, several main trends are altering how people approach online shopping. For businesses to maintain a competitive edge and flourish amidst these changes, it’s critical to comprehend these evolving trends.

Trends 195
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5 Ways Trend Tracking Helps PR & Marketing Pros

Onclusive

In the dynamic landscape of PR and marketing, the ability to shape and capitalise on trends is vital for successful campaigns. In fact, shaping and capitalising on both industry trends and consumer trends (rather than just responding), has numerous benefits. The ability to accomplish this comes from trend tracking.

Trends 195
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2023 holiday shopping trends in focus: Most will buy online, expect great CX, spend less, and avoid Black Friday—5 tips for success

Agility PR Solutions

Every holiday shopping season holds great promise for brands and retailers, and the smart ones watch the early trend predictions and adjust accordingly—and this year (besides affordable pricing), it looks like sharpening up website performance, smoothing out the post-purchase experience, offering fast delivery, and being ready with stock early will (..)

Trends 177
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TikTok Trends

PR for Anyone

It’s a huge demographic so it’s important to pay attention to what is trending on TikTok. If it’s trending on TikTok, it’s probably trending everywhere else – or it will be soon. They want to discuss what people are already talking about online. See what’s trending on TikTok.

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2024 creator learning trends: New study reveals impact of AI, social media fatigue, and more

Agility PR Solutions

As the Creator Economy continues to grow and diversify, new research from creative marketing platform Thinkific Labs finds that after a year of massive shifts across the technology sector and the wider economy, online learning is growing and offers financial stability for the consistently increasing body of creators.

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5 Smart PR & Marketing Trends for 2024

The Proactive Report

These PR and marketing trends can help you thrive in 2024. Do an audit of all your content online and see if there are items that should be updated or edited, or even removed. If you need assistance incorporating these trends into your 2024 planning, give us a call. Find gaps and threats you would otherwise not have known about.

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3 Trends for Comms Pros to Watch 1 Month Into 2024

PRSay

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. A Wyzowl 2023 study found that 91% of consumers want to see more online videos from brands, which demonstrates the ever-growing popularity of video content among consumers today. Improved measurements prove PR’s business impact.

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