Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. I began my journalism career in 2014 as an intern at Automotive News.

Automotive 79

Automotive Meeting Report Insurance 79

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. Write a press release. If it was a major interview, consider a behind-the-scenes look about how the coverage came to be. Upload the article to your LinkedIn page. Circulate internally. Share on social media. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Burrelles Fresh Ideas

MAY 14, 2024

Here are some best practices for writing your social media content in plain language: Choose active voice rather than passive. Write unique alt text for each image. Perform surveys, polls, interviews, and other activities to gather opinions. You can connect with David on LinkedIn. Be clear and concise.

Social Media 93

Social Media Media Video SEO 93

Waxing UnLyrical

JULY 30, 2015

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. ’ #internalcomms #measurepr.

Internal 40

Internal International Communications Measurement 40

Contently - Strategy

JANUARY 26, 2023

She used LinkedIn to share her thoughts on making healthcare more affordable. Her posts on LinkedIn showcase her concern (and Cigna’s concern) about the personal well-being of her audience. Consider the following options: Sit in on meetings with internal thought leaders to listen for ideas. Create a content plan.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. Go to your website or your internal server/Dropbox/Google Drive and grab your most recent frequently asked questions sheet.

Exercises 198

Exercises Google Writing Blogging 198

MaccaPR

JULY 16, 2014

Whether you''re aiming to engage with nanotechnology engineers, addiction medicine experts, electric utility consultants or Asian chefs, LinkedIn is a critical channel for lead-generating inbound marketing and engaging social media efforts. Yet we continue to see businesspeople misusing and abusing LinkedIn protocols.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Deirdre Breakenridge

MARCH 7, 2016

We shared our thoughts on a number of important topics, from preparing for your career and interviewing to working with HR recruiters and making yourself stand out online and through social media (the right way). If you are hired as an intern, then there is the opportunity to turn the internship into a full-time position.

Communications 120

Communications Interviews Social Media LinkedIn 120

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. Barbara Rozgonyi on LinkedIn.

Marketing 118

Marketing Social Media Trends Instagram 118

Deirdre Breakenridge

AUGUST 26, 2014

While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts.

Industry 316

Industry Fashion Travel Tourism 316

Landis PR

MAY 31, 2022

Sean Dowdall, President – Finance and International Business Major. Third, being genuinely interested and excited about your client translates to the copy you write, from pitches and blog posts to social copy. When interviewing for a job, investigate the company online and find out who will be interviewing you in advance.

Communications 52

Communications Software Interviews Journalism 52

wiredPRworks

MAY 18, 2022

” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. Barry Moltz on LinkedIn. Barbara Rozgonyi on LinkedIn.

Small Business 52

Small Business Social Media Radio Media 52

Sword and the Script

NOVEMBER 12, 2016

Another 54% said they relied on current customer interviews, while approximately 52% used marketing team recommendations.” The eMarketer report drew from surveys conducted by Pan Communications , the B2B Technology Marketing Community on LinkedIn, and the Atlanta-based demand generation firm, Annuitas. Bold emphasis added ].

B2B 116

B2B Marketing How To Survey 116

The Hoffman Agency

DECEMBER 19, 2023

This was reaffirmed through three interviews, where I met seven Hoffman employees who were all so nice and positive that I thought, What am I going to do if this doesn’t work out? It was strategic and creative, letting me apply writing and improve my speaking. Catastrophize” is my middle name. I’m excited to learn more.

Agency 36

Agency Creativity Writing LinkedIn 36

OnePitch

SEPTEMBER 20, 2022

Click below to follow Lisa Martine Jenkins on Twitter and LinkedIn. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. You’ll be writing about something, and you’ll remember, “Oh, God. Her Beat at Protocol. [00:02:02] How do you – Okay.

Agriculture 74

Agriculture Pitching Interviews Technology 74

OnePitch

SEPTEMBER 6, 2022

Click below to follow Ben Bergman on Twitter and LinkedIn. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. When we’re pitching stories internally, a lot of it is like, “Okay, just write me the headline.” His Inbox & Pitches. [00:03:47]

Pitching 96

Pitching Writing Interviews Employee 96

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. Y ou can follow Bob on social media on Twitter & LinkedIn. Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 83

Automotive Engineering System Media 83

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” PR people and the clients they represent may see a return to the good old phone (or Zoom) interview.

Writing 200

Writing Communications Marketing B2B 200

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. During the summer, I had the opportunity to work as a public relations intern in the clean energy space. Here’s what a couple of them had to say about their agency experiences.

Agency 89

Agency Energy Crisis Management Industry 89

The Proactive Report

JUNE 17, 2018

You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. 1. Do your homework: Find out what is currently available on your topic, what angles have already been covered, and where you can fill a need or write about a new angle. Connect on LinkedIn. How to Craft High-Quality Content .

B2C 157

B2C Study Exercises Sports 157

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. It was an internal struggle deciding because I felt my heart was in community stories.

Meeting 83

Meeting Automotive Media Transportation 83

Bianchi Biz Blog

SEPTEMBER 1, 2022

I’m a mom but that’s not what I write about, and it irks me something fierce when people send me mom stuff just because I’m a woman.”. Here is a bit of advice from Jim Park of Heavy Duty Trucking & TruckNews: “Understand the market I write for. Allie is an intern at Bianchi PR for the summer 2022 semester.

Automotive 88

Automotive Pitching Meeting Healthcare 88

Cision

APRIL 12, 2016

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. I’ve always been an avid consumer of journalism and loved writing. Focus on developing your writing skills.

Fashion 120

Fashion Pitching Journalism Social Media 120

Shift Communications

JULY 21, 2017

However, devoting a few hours every day to finding jobs and applying to them will be worth it when you have five to ten interviews set up. When writing your cover letter, make sure to do your research and include specifics about how your experience is relevant to the work the company does. How do you do this? Be Prepared! What’s Next?

Interviews 79

Interviews Analytics Banking Sports 79

Communications Conversations

DECEMBER 13, 2019

Ryan posted interviews with key PR leaders. For one thing, it was the #1 first place our agency posted job openings and the first place I referred job hunters to, after LinkedIn. Over those 15+ years, he published 5,638 blog posts! For context, I’m at 1,300+ right after blogging for 10+ years.

Blogging 78

Blogging Agency Community Local 78

Maxim Behar

JANUARY 28, 2024

First, always keep in mind that when you write something and you want an AI application or assistant to tell you about it, it may turn out that 80% of the information is not accurate. AI can take text from a scientific publication or an article by someone who holds the copyrights, and suddenly we write it as our own.

Radio 59

Radio Ethics How To Writing 59

OnePitch

MAY 31, 2022

Alcynna writes stories on the economy pertaining to housing and real estate. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. You go into a little bit on your LinkedIn and Twitter and so forth. Yeah, and I interned a bit at CBS. Her Beat. [00:02:04]

Real Estate 52

Real Estate Pitching Data LinkedIn 52

Sword and the Script

JANUARY 29, 2019

I began to realize there are many good reasons for PR and HR to work together beyond internal communications. At the time of this writing, the rate is currently 3.8%. Have professionals on hand to review resumes or LinkedIn profiles and give attended (free) pointers for improvement or optimization.

Resources 79

Resources Creativity Publicity Local 79

Journalistics

MAY 29, 2017

And some of you, the group I’m writing this post for, have accepted a summer internship positions to gain valuable work experience prior to graduation. That’s part of the value you get from working as an intern in the first place. Are you currently working as an intern this summer? What if your internship sucks?

Internal 45

Internal International Course Meeting 45

Stuart Bruce

MARCH 18, 2015

I already have a good understanding of how to use paid media strategically and tactically, but don’t know enough about the practical nuts and bolts of actually setting up and running paid Facebook, Twitter, Google/Bing search and LinkedIn adverts. Eva Maclaine, chair of CIPR International. Write my book! CIPR course?

Training 60

Training Ethics Course Analytics 60

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). PR Measurement and Evaluation – an interview with Richard Bagnall.

Education 40

Education Measurement Government Interviews 40

Journalistics

MAY 29, 2017

And some of you, the group I’m writing this post for, have accepted a summer internship positions to gain valuable work experience prior to graduation. That’s part of the value you get from working as an intern in the first place. Are you currently working as an intern this summer? What if your internship sucks?

Internal 40

Internal International Course Meeting 40

Sword and the Script

SEPTEMBER 19, 2017

Larry is my guest in this latest interview in the Off Script series. See these related interviews: Diversity, Politics and MBAs in the Business of PR; Off Script #20: James S. Boots on the ground interviews with PR, marketing, sales leaders. You can connect with Larry on Twitter , LinkedIn and his blog.

Marketing 63

Marketing SEO Pharmaceuticals Google 63

Waxing UnLyrical

OCTOBER 17, 2012

Working with existing assets and a graphic designer (as well as adding some low-cost music and recording a tight, focused narration track) can result in a compelling, graphic-driven piece for a fraction of the cost of shooting interviews about the research, or finding stock footage to try to illustrate your message.

Video 88

Video Interviews Resources Creativity 88

Maxim Behar

JANUARY 11, 2024

And then I get in the shower, and I put my priorities in order during the shower, because when you're alone in the shower you feel free, nobody is in your way, there's no TV, there's no morning blocks, nobody is writing to you on Messenger. There's a video of an interview with Bill Gates where he's asked, "What do we use this computer for?"

Leadership 59

Leadership Social Media Creativity Ethics 59

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0

Sports Leadership Internal International 0

Ethical Voices

NOVEMBER 7, 2022

We met when I was writing for Forbes and Fatherly, which is what I’m doing now. I feel like I have a pretty good sense of writing for either a marketing or an editorial audience. I went on the trip, and it turned out that I wasn’t able to write for them at the place that I was at the time. I felt really bad.

Ethics 83

Ethics Travel Writing YouTube 83