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Building Internal & External Relationships [Infographic]

Deirdre Breakenridge

A Guest Post By Shayla Costa, UMASS at Amherst Student, Winner of the PR Expanded Infographic Contest. An assignment in my Principles of Public Relations class with Professor Jennie Donohue was to read Deirdre Breakenridge’s new book Answers for Modern Communicators and create an infographic based on one of four concepts.

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Infographic: Key 2016 Events That Shaped the Media Industry

Cision

In the many years we’ve been doing our State of the Media Report , perhaps no year was as transformational or monumental as 2016. With a presidential election taking place, the issue of “fake news” came to the forefront of public conversation, leading journalists to feel that they have lost public trust.

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[INFOGRAPHIC] How to Optimize Your Content for Search, in 12 Steps

Cision

It’s no longer about competing in just your industry or niche. The post [INFOGRAPHIC] How to Optimize Your Content for Search, in 12 Steps appeared first on Cision. SEO for content is all about discovery. You have to find a way to stand out in a marketplace overflowing with news.

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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Cision

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. RISING 2017 MEDIA TRENDS.

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How To Create Interesting Digital Content For A “Boring” Industry

Cision

It seems like creating digital content for organizations like the NFL, Disney World and Carnival Cruise Line would be relatively easy tasks since their industries are naturally exciting. But for companies in less glamorous industries, this job may seem more challenging. For ideas, consider the following tips. Add a Human Element.

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Infographic: What’s the State of the Media in 2016?

Cision

The infographic, inspired by the results, shows some of the highlights of the report, including the top trends in journalism, a look at how reporters use social and what skills communicators need to improve. For a taste of what’s in the report, check out our infographic below or download the 2016 version for free now!

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How we got to a $10 billion influencer marketing industry

Agility PR Solutions

That’s how big the influencer marketing industry can become this year, according to statistics gathered by infographic design agency Milkwhale. The post How we got to a $10 billion influencer marketing industry appeared first on Agility PR Solutions. On top of that, they said brand utilizing influencers are making $6.50