PR for Anyone

JULY 15, 2020

If there is one thing I’ve learned doing media interviews and teaching people how to do it, it’s expect the unexpected. When my clients land media interviews, we always do media training beforehand. How to politely break in and be heard if the host is dominating the interview. Luckily I live in the D.C.

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Interviews Television Film Media Training 165

PR for Anyone

OCTOBER 12, 2021

Interview your favorite loan officer about various credit topics – What does good credit mean for a loan? How can you fix your credit quickly? Team up with your accountant and interview them about these topics and then share the videos throughout the month. You can do a tip a day or a tip a week. Bad credit? Are they downsizing?

Real Estate 130

Real Estate How To Local Interviews 130

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

If you want a product launch to be covered in a top-tier publication, journalists will need to talk to someone who has used the product or can speak to its market value. We call it a background interview because it is just that – an exchange to provide background for a future story. And earned media isn’t magic.

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Publicity How To Agency Product Launch 334

The Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. The trick to getting good content from an AI service is to learn how to write excellent prompts. 2023 is almost over.

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Trends Marketing Wikipedia Reddit 182

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Tell them you thought they might be interested in the topic and that you were interviewed on the subject. Another thing to consider is that media begets media. Use media to land more media.

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Tools How To Publicity Interviews 130

PR for Anyone

OCTOBER 19, 2021

This tactic is one of the easiest ways to get media exposure for your business by taking what is already in the news and bringing it home (to your local market) and/or establishing yourself as the expert on that topic. . There are many sources providing studies, statistics, and information on the real estate market. Learn more at: www.3StepstoPRSuccess.com.

Real Estate 130

Real Estate How To Publicity Insurance 130

Flack's Revenge

SEPTEMBER 29, 2022

Visit our YouTube channel to watch the interview. Thank you, Robin and Chris, for coming on the podcast and discussing the research. You can listen to the podcast on Spotify , and other popular channels. To obtain the report, you can visit either of the following links: [link]. www.schafferar.com/ssia.

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How To Enterprise YouTube Study 156

PR for Anyone

MARCH 23, 2022

This week I want to share some tips on how you can get interviewed in magazines. So how do you get in magazines? The post How to Get in Magazines appeared first on Christina Daves - PR Strategist. .: Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com.

How To 130

How To Pitching YouTube Advertising 130

ImPRessions - Crenshaw Communications

APRIL 3, 2020

Even B2B technology companies – normally resistant to many ups and downs – rely on PR from event marketing to drive business development, brand awareness, and thought leadership. Event marketers and executive thought leaders should now set sights on Q4 and 2021, of course. New speaking opportunities will open in 2020.

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Conference How To Trade Shows Leadership 284

Flack's Revenge

JUNE 29, 2022

It was a story on Medium by Solo Thought Leader author Diego Pineda called Content Marketing is Dying; Here’s why you need to Develop Thought Leadership Instead. But why is content marketing dying, Diego? See below for Diego’s bio, and listen to the podcast on Spotify and other channels; or watch a video of the interview, above.

Content Marketing 156

Content Marketing Leadership Marketing Interviews 156

Flack's Revenge

MARCH 9, 2021

Here is the third installment in my series about maximizing “secret sauce” in tech marketing. If your secret sauce is so special, and can really make your company a market beater, why not give it a name? How did they do this? But you also need steadfast, focused execution and marketing to become a category king.

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Case Study Marketing Software Technology 266

Onclusive

APRIL 12, 2018

Kathy Seegebrecht is SVP and Chief Marketing Officer for UL (Underwriters Laboratories). Kathy has also worked in a variety of marketing and sales roles at Navistar and BP. AirPR sat down with Kathy to talk about her work at UL: AirPR: Tell us about your role and how your team helps UL gain visibility and manage reputation.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

PR for Anyone

JUNE 9, 2021

How to Be on TV Shows: If you want to get your product on TV, a great way to do that is to pay attention to your favorite television outlet and listen if they have interest in something related to your product. Free PR Interview Transcript. Want to learn how to do this too? Media outlet that was pitched: Today Show.

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How To Television Pitching Fashion 130

Sword and the Script

JANUARY 30, 2024

20% of 2,000 readers surveyed say they unsubscribe from email marketing because they get too many messages The number one reason people unsubscribe from email distribution lists is they feel like they get too many messages. There’s an old Salesforce statistic that says B2B marketing spends $150 for every email address it acquires.

Survey 117

Survey Marketing B2B Content Marketing 117

Deirdre Breakenridge

MARCH 9, 2020

What does the current PR job market look like? How can I make my application stand out from the crowd? How do I get started when I haven’t worked in PR nor have any professional contacts? How can I prepare for the interview? What are the next steps after the interview? Join us Tuesday, March 24, at 12 p.m.

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Community How To Interviews Blogging 293

PR for Anyone

OCTOBER 7, 2021

We film an interview with you. The post How to Develop Good Social Listening Techniques appeared first on Christina Daves. We write video scripts. We film videos. We bring journalists in. We pitch right then and there and if you want to be a VIP, we actually take you into a television studio. and really your credibility.

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How To Pitching Film Video 130

Remote PR Jobs

FEBRUARY 27, 2022

Now you need to make sure your client is adequately prepared for the interview. While public relations is a creative field, a briefing document requires quite a bit of preparation as it incorporates all the nuts and bolts to make an interview run smoothly. The hard part is over, or is it? Briefing document framework.

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Writing How To Interviews Pitching 130

Critical Mention

MARCH 20, 2019

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. This can make the difference between getting the interview or not. Make sure you have a secure internet or Wi-Fi connection.

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Skype Interviews Facebook How To 72

PR for Anyone

JUNE 22, 2021

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Think about what topic you are an expert on and then think about how it can help those watching. It’s important for everyone to learn how to use social media properly and beneficially.

Social Media 130

Social Media How To Brand Branding 130

Critical Mention

JANUARY 22, 2019

As a writer, digital marketing pioneer and WSJ bestselling author, Ann Handley hardly needs an introduction. In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community.

Interviews 104

Interviews Content Marketing Writing Journalism 104

Remote PR Jobs

SEPTEMBER 25, 2023

We like articles that introduce new ideas and advance conversations around topics and trends that engage our readers–think op-ed rather than content marketing. Please no pitches, abstracts, outlines, press releases, or interview offers. HOW TO SUBMIT Submitted articles must be 600–900 words. And please no phone calls.

Company 100

Company How To Leadership Pitching 100

5W PR

FEBRUARY 28, 2024

Attracting talent gems Showcase the brand as a thought leader and innovation hub, attracting top talent in a competitive job market. Content goldmine Capture unique experiences, insightful interviews, and captivating footage, fueling both social media and marketing channels.

Brand 78

Brand Branding How To Film 78

ImPRessions - Crenshaw Communications

MAY 4, 2018

This year’s graduates are entering the job market at a time of low unemployment and high demand for smart, industry-focused PR talent. So, how to find the perfect first PR job? A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common.

How To 189

How To Nonprofit Interviews Privacy 189

Deirdre Breakenridge

DECEMBER 24, 2014

It’s a great way to get advice on how to break into the industry and learn about new industry trends. If you love to cook, find PR or marketing agencies that have food clients. The post Making the Job Search Easier: Q&A Interview with the Founder of Endless Job Offers appeared first on Deirdre Breakenridge.

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Interviews LinkedIn Groups Meeting 410

Prohibition

JANUARY 4, 2023

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns. Influencer marketing. Social media marketing. Website Content/Content Marketing. Influencers can come in many forms including bloggers, social media influencers, or vloggers.

Digital PR 62

Digital PR Strategy How To Marketing 62

The Stalwart Blog

MARCH 5, 2020

Interview with Joanie Connell, Ph.D., Interviewer: Hey, welcome back to another edition of the Public Relations Security Videocast. And I’m really fascinated by her work, and I’m really fascinated by how she helps out different organizations. Interviewer: Absolutely. Interviewer: The Ph.D.,

Interviews 107

Interviews Video Communications Leadership 107

Stern + Associates

MARCH 3, 2023

FDR’s reform program would include federal banking and stock market regulations, Social Security and unemployment insurance, and a transformation of expectations the people have of the government. In communicating on behalf of clients, we can never set up a problem and then be vague about how to solve it.

Communications 106

Communications How To Banking Government 106

Contently - Strategy

OCTOBER 9, 2019

I believe that empathy for your audience is the foundation of good marketing. But your brand will be forgotten in the landfill of marketing buzzspeak that people have to race past as they go about their day. The reason for this, it turns out, is super simple: Most marketers don’t ever talk to their prospects and clients.

Marketing 82

Marketing How To B2B Exercises 82

Sword and the Script

NOVEMBER 12, 2016

If B2B marketing isn’t careful with how these are sourced and created, then interest could plateau or decline. These are fundamental building blocks of effective marketing. And so buyer personas are the theme of this week’s Unscripted Marketing links (UML). Market Research Mistake: Falling in Love with an Idea.

B2B 115

B2B Marketing How To Survey 115

Cision

JULY 25, 2017

81 percent of marketers rate earned media as being more effective or as effective as paid media coverage. When you sign up as a “source” on these media opportunity sites, you receive daily emails with a list of queries from journalists and bloggers searching for experts to interview or include in their stories.

Strategy 257

Strategy How To SEO Engineering 257

Cision

NOVEMBER 22, 2017

In a recent interview , an anonymous marketing executive claimed micro-influencers are the biggest scam in marketing, made up of tiny influencers who will do anything for a kickback. How Are Executives Misusing Micro-Influencers? The post How to Strengthen Returns from Micro-Influencers appeared first on Cision.

How To 284

How To Instagram Mobile Video 284

Stern + Associates

FEBRUARY 28, 2024

PR for consulting firms is crucial for distinguishing value and expertise in an increasingly crowded – and commodified – market. That editor will be swamped – too busy to even conduct interviews, in many cases. That’s where contributed content comes in. Partner with our team of seasoned PR professionals today.

How To 98

How To SEO Strategy Social Media 98

Cision

OCTOBER 4, 2017

Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. According to the Content Marketing Institute’s 2016 Benchmarks, Budgets, and Trends — communication teams aim to: Publish more engaging content. For marketing professionals — multimedia is a must have.

How To 282

How To Storytelling B2C Measurement 282

PR for Anyone

NOVEMBER 18, 2021

One of our success stories is actually a branding expert who landed in the media discussing how to build a brand on social media. The post How to Build a Brand with Social Media appeared first on Christina Daves. A brand has to be consistent to be viable. Use social media to share your message and build your brand. PR FOR ANYONE.

Social Media 130

Social Media How To Brand Branding 130

Contently - Strategy

JULY 21, 2021

If you work in marketing long enough, you’re bound to encounter a buyer persona. How to find your muse. I regularly attended meetups, speaking gigs, happy hours, conferences, meetings, book signings, customer events, and workshops that brought me together with the marketers and creatives I write for. And if not?

How To 137

How To Creativity Storytelling Writing 137

Landis PR

NOVEMBER 14, 2022

Adaptation: In today’s environment, a comms plan made in the headquarters of a developed market must – more than ever – go through local consultants to adapt it to the realities of each country before the plan is applied in several markets. In interviews and support materials, it’s okay to recognize direct and indirect competitors.

Communications 98

Communications How To Local Survey 98

wiredPRworks

MAY 11, 2021

Wondering how to attract more attention, listeners – and sponsors? In this five-minute Podcast Marketing PR Case Studies video, Barbara Rozgonyi shows you how she used the power of WIRED PR in 4D to promote an event, a topic, and a speaker. View the podcast marketing PR press release.

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Case Study Study Video How To 59