Cision

SEPTEMBER 29, 2016

You can get a good sense of which areas the freelancer covers through a basic Google search. Familiarize yourself with this list of outlets before you pitch to avoid embarrassment; there’s no sense suggesting the freelancer write a piece for, say, Men’s Journal, if he doesn’t write for that publication.

Pitching 0

Pitching Journalism Writing Print 0

Communications Conversations

AUGUST 27, 2019

It began as a way to standardize rules around editing based on mass media–specifically, mainstream print media. In the golden age of print, AP Style reigned supreme because editors and reporters used it–therefore, PR types like us were forced to learn it and use it. Think about the genesis of AP Style.

Handbook 131

Handbook Guidelines Print LinkedIn 131

PR Fuel

DECEMBER 21, 2021

These days, most people get their news from online sources instead of print or broadcast media. That said, sending out regular updates via press releases ensures that you reach more potential customers through journalists who take interest in writing about your company. Let’s take a look at what makes press releases so important.

Engineering 52

Engineering Writing Web Google 52

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Whereas it was once important for a book to be printed and distributed by a traditional publisher, today self-publishing is a perfectly acceptable route. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand. Content shapes a personal brand. Longer content boosts SEO.

Case Study 178

Case Study SEO Film Video 178

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Burrelles monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social — along with the ability to integrate Google Analytics for comprehensive reporting and evaluation. Contact us to discuss your specific needs. To connect with Katie, you can follow her on Twitter.

Community 92

Community How To Marketing Data 92

Critical Mention

FEBRUARY 5, 2019

Two great ways to know what’s trending is through Google and social media trends. Each platform has its own trending section: Google Trends. Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. Facebook trending.

Trends 61

Trends Viral Analysis Crisis 61

Flack's Revenge

AUGUST 9, 2016

They reported the experiences of social teams and editors at some of the largest broadcast, print daily and native web outlets. Geetu Ambwani, Principal Data Scientist at Huffington Post, recalled the days when their editors monitored searches trending on Google to inform content creation and curation.

Viral 120

Viral Data Web Trends 120

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

We find it very effective to build the run-of-show collaboratively with other teams and vendors on a Google doc or other cloud-based program. For public events, this usually begins with creating and deploying calendar listings for print, online and broadcast media. Write a thorough post-event report. .

Pitching 185

Pitching Survey Video Examples 185

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. In this guide, I’ll be sharing my approach to writing media pitches, plus you’ll find a bunch of helpful tips and examples to assist you in writing your own.

Pitching 83

Pitching Writing Film How To 83

Sword and the Script

OCTOBER 25, 2022

I have to use Teams, Wrike, Kapost, Dropbox, Google Drive, Google Data Studio, Sharepoint, Salesforce, Oktopost and Slack to communicate with clients and teams. I’ve found that employers expect not just one skill like writing, but design skills as well.”. From print to digital. Many platforms for collaboration. “It

Communications 128

Communications Crisis Internal International 128

PR Fuel

AUGUST 26, 2021

Print publications and blogs. If you’re looking for results-driven business growth strategies, use content marketing and press release writing. In fact, Google will recognize that you’re starting to generate more website traffic. Writing press releases can help improve your search engine rankings.

Engineering 105

Engineering SEO Consumer Content Marketing 105

Action PR

MAY 29, 2019

We’re part of the team writing, creating and publishing the mag (along with the football experts at Envee Media ) and we’re super excited that issue two also marks the launch of the Keepers’ Union App as well! search for Keepers’ Union Magazine in the App Store or Google Play. For a closer look at Keepers’ Union, ?search

Banking 40

Banking Print Interviews Google 40

Cision

NOVEMBER 30, 2016

Because I twitch at the utterance of business cliches, it feels like an electric shock jolting through my body to write that the media industry was going through “unprecedented change” at the time. Although editorial rooms were being gutted and print revenue was dropping, it was an opportune time to be young and cheap labor.

Software 0

Software Media Leadership Journalism 0

Stephen Waddington

JUNE 16, 2019

I’ve had a break from writing my weekly letter after getting married in New York. Newspaper brands continue to suffer as readers shift from print to digital. It’s the story that has played out over the past two decades as advertising revenues have shifted from print to online. Sarah Hall has rebranded as Sarah Waddington.

Print 60

Print Storytelling Newspapers Advertising 60

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 This SumoMe blog post told me that the seed I’d planted myself in 2015 – writing a book – was practicable. H: What about the print quality?

Writing 83

Writing Google Blogging Exercises 83

OnePitch

NOVEMBER 29, 2022

Do you ever search, like use your inbox as your own personal search box, Google? [00:03:47] Anything that we think that will connect to our audience and help drive readers to our website and urge for a print version would be interesting to us. [00:06:36] But for you to pass on it, or you to write the piece? 00:03:39] BB: Yeah.

Pitching 72

Pitching Travel Writing Report 72

Buzzstream

OCTOBER 17, 2018

Unfortunately, it takes a while—sometimes a month or more—for editors to go through story pitches, so I will not be able to write this in time. The time spent strategizing, list-building, pitch writing, and content writing is crucial to the success of holiday content. Say your client wants to come out with a holiday gift guide.

Pitching 106

Pitching Viral Data Content Marketing 106

Critical Mention

FEBRUARY 27, 2020

Telling a story – sharing your experiences and giving examples- allows viewers to experience emotions, which will make you memorable (think about the Google Ad in Super Bowl LIV). Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio.

Journalism 78

Journalism Social Media Radio Fashion 78

Ishmael's Corner

FEBRUARY 18, 2015

Paid search has essentially given Google a license to print money to the tune of about $45 billion in 2014. Yet, SEO consultancies have handled both paid search and organic search (the non-paid results served up by Google for a search) forever. Google wants the best content to win. This makes no sense.

SEO 60

SEO Software Advertising Advertising 60

Cision

JANUARY 4, 2016

When he went to look for the book, he found that it had a limited printing and that the book cost hundreds of dollars to buy. Want more guidance on writing press releases? Use a cloud-based storage app such as Dropbox, Google Drive or even Evernote. Get our free PR Starter Kit today! Improve your ancillary resources.

Resources 120

Resources Journalism Print Pitching 120

David PR Group

OCTOBER 17, 2014

Remember, journalism was created to educate, inform, and persuade people, and our nation’s first journalists were not writing to please advertisers. Thomas Paine did not write Common Sense as a vehicle to promote furniture discounts, closeout sales, or classifieds. We have to develop meaningful messaging for our audiences.

Journalism 85

Journalism Print Newspapers Advertising 85

PR Fuel

JULY 19, 2020

In premise, a newswire is a type of service provisioning that distributes “news’ to journalists and editorial offices in the industrial, print, and online media groups. Because you have full control over the content of the release, you can also implicate various SEO techniques within the context of the writing.

SEO 80

SEO System Employee Policies 80

Mark My Words

OCTOBER 2, 2020

At the appointed hour, under the watchful eyes of assorted TV crews and print-media camera-folk, the A-list oddities congregated at the Mermaid (against a backdrop of Treasure Island posters for full brand-awareness brownie points). So that was story two. Over a game of pool I persuaded Mr. Hunt to get involved in this piece of tomfoolery.

Print 78

Print Course Fashion Storytelling 78

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Sword and the Script

NOVEMBER 26, 2019

The online behavior is tracked through JavaScript tags, which is similar to the code you would put on your website to use Google Analytics (or retargeting with Google Ads); the offline behavior is measured with location-based data, the same way Google Maps can tell you when your favorite restaurant is the busiest (see popular times ).

Publicity 93

Publicity Media Advertising Advertising 93

Cision

SEPTEMBER 10, 2015

Right now, the biggest focus is on writing and presenting content for mobile consumption. Google recently updated its search algorithms to reward mobile-friendly content in a shakeup the search engine optimization sector called Mobilegeddon. For example, here Google’s semantic search analyzes the phrasing “Where is Elvis?”

Trends 120

Trends Mobile Web System 120

Contently - Strategy

OCTOBER 24, 2019

When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. Keep topics personal and relatable.

Financial 79

Financial Banking Content Marketing Writing 79

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 63% of US adults actively try and limit usage leading Apple, Google, Facebook and YouTube to launch time tracking features. #8 The report cites Slack, Google Documents, Airtable and Help Scout as enabling technologies. #13

Report 81

Report YouTube Privacy Web 81

ZudePR

MAY 17, 2016

If you take one thing away from this post, let it be this.some practical tips you can use when writing your next headline. Flipping a steak, he turned to me and said, with a “let me stop you right there, Dave” look in his eyes: "You're seriously trying to tell me that some PR tool knows more about writing headlines than me?".

How To 60

How To Tools Writing Viral 60

MaccaPR

DECEMBER 10, 2014

How dominant is Google now in search? Google is 67 percent of the marketplace – Bing and Yahoo, which merged in 2009, make up 28 percent of the SEO market, although they’ve been gaining a bit of ground. Any advice for brands wrestling with how to optimize their content for search via Google?

SEO 98

SEO Interviews Blogging Engineering 98

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. Utilize keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs to find high-ranking keywords with moderate competition. Write for your audience, not just for search engines.

Engineering 100

Engineering Writing Mobile SEO 100

Sword and the Script

FEBRUARY 11, 2017

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. Audio in marketing doesn’t just mean podcasts writes David Kirkpatrick for Marketing Dive – The call for audio content marketing gets louder. 1) Marketing Audibles for Audio Search.

Tools 60

Tools Pinterest Marketing Media 60

Sword and the Script

APRIL 1, 2017

Where a few years ago, print was dragging the publishing industry into a morass of unprofitability, today, it is hinting at revival. When marketers pile into digital, maybe print is worth a second look. More recently, fake news has laid the groundwork for a new-found trust in advertising. Then on Just 5,000. Same Results. “As

Advertising 63

Advertising Advertising Print Study 63

Bad Pitch Blog

JANUARY 13, 2016

Yes, after 10 years of writing the Bad Pitch blog, I’m afraid we can still suck as an industry. I can tell you we never thought we'd be writing for it 10 years later. It's so bad, we even managed to write three different posts on boilerplates alone. So it’s not even close to the the equivalent of printing out every post.

Pitching 40

Pitching Media Relations Media Big Data 40

Waxing UnLyrical

SEPTEMBER 26, 2012

Owned is when a company acts like a media organization and publishes its own content, on its site, in print or on social networks. A former journalist, Livingston continues to write, and has authored three books. If you enjoyed it, be sure to connect with Shonali on Twitter , Facebook , or Google+.

Media 98

Media Nonprofit Print SEO 98

Sword and the Script

JANUARY 31, 2023

USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. Social media tools offer AI to write social media posts. Email tools will offer AI to help write emails.

Software 78

Software Case Study Technology Tools 78