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Infographic: Tangible Information Remains a Driver of IR Website Traffic from Wall Street

Cision

Now in its fifth year, this exclusive study asks investors 30 tactical questions regarding how they consume your shareholder communications content. The post Infographic: Tangible Information Remains a Driver of IR Website Traffic from Wall Street appeared first on Cision. Question 6 coming soon.

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Harnessing Social Media for Consumer PR Success

5W PR

It’s a powerhouse for consumer public relations success. Why is social media so attractive to consumers? Understanding why social media is so attractive to consumers is key to leveraging it for PR success. Consumers can connect with friends, family, and like-minded individuals globally, fostering a feeling of belonging.

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How to Communicate Rising Costs and Price Increases with Consumers

5W PR

This has resulted in rising food costs, rising healthcare costs, and an overall rising cost of living that has consumers leery of making purchases. Providing factual information helps customers understand the rationale behind the increases. Communicating these price increases to customers can be a delicate process.

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64% of PR and Marketing Pros Will Increase Content Marketing Efforts in 2016: Marketwired Survey and Infographic

Marketwired

If you’re curious about content marketing, a quick Google search will serve up no shortage of information on trends, best practices, benefits for B2B and B2C companies and what it all means as 2016 approaches. Check out the survey highlights in our original infographic and read more in our news release. [By Lisa Davis].

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Infographic: Does Wall Street Require Issuers to Have an IR Website?

Cision

Now in its fifth year, this exclusive study asks investors 30 tactical questions regarding how they consume your shareholder communications content. Depends on how well I otherwise know the company and the information the company makes public. Depends upon information obtained from other reputable sources.

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Infographic: Before Institutional Investors Buy, Do They Visit IR Websites?

Cision

Question 3: Verbatim comments include: If I can’t get information on Blomberg. I may visit based on 3rd party information. Now in its fifth year, this exclusive study asks investors 30 tactical questions regarding how they consume your shareholder communications content. What is their relationship with your IR website?

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5 Ways to Reimagine the Press Release

Cision

A well-crafted press release can do just that — increasing consumer awareness, connecting you with influencers and helping to generate new business. A century later, companies have to do a lot more to get the attention of not only newspapers but also a newly expanded audience of blogs, influencers and consumers. Example: ‘I Quit!