ImPRessions - Crenshaw Communications

JULY 30, 2020

You can write a funding announcement press release in your sleep. . You often explain to friends and family that you need to have the ringer on your phone on because you’re waiting to hear back from a reporter about an interview. . You secretly hope you’ve been shadowbanned on Twitter.

Privacy 308

Privacy Conference Advertising Advertising 308

PRSay

AUGUST 8, 2023

Marketing and communications professionals have been embracing and experimenting with artificial intelligence to generate content, a new survey by The Conference Board and Ragan Communications finds. Among marketers and communicators surveyed, misinformation, inaccuracies and legal uncertainties are top concerns regarding AI.

Study 78

Study Communications Conference Survey 78

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. The answers are starting to feel repetitive and formulaic.

Interviews 99

Interviews Publicity Technology Social Media 99

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 88

Writing How To Media Guidelines 88

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I went into Marketing by way of writing. But I thought writing a diary was boring. Ann: Oh boy. Full report.

Interviews 60

Interviews Content Marketing Writing Journalism 60

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Sword and the Script

JUNE 15, 2021

I’ll even take that a step further: if you aren’t in direct contact with customers in writing content, you are probably just making it all up. They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. You’ll learn a lot that will inform your writing.

Survey 117

Survey B2B Marketing Interviews 117

Sword and the Script

AUGUST 1, 2017

B2B reporters today don’t do media interviews like they once did. There’s only so much time in the day which means fewer interviews are conducted. If you are fortunate enough to secure an interview, then you certainly want to make the most of it. Below are ten proven tips for successful media interviews.

Interviews 60

Interviews B2B Media Report 60

Contently - Strategy

JULY 21, 2021

As Kurt Vonnegut once said: “Please write for one person. When you write for everyone, you write for no one. Writing for one person can be absolutely inspiring. The reason that “writing for one person” works is because it’s an act of empathy. ” Is that a weird freaking quote?

How To 137

How To Creativity Storytelling Writing 137

MaccaPR

MAY 23, 2016

Whether you’re a healthcare marketer or not, here’s an inside look at what any communicator could take away from the Conference: Breaking Down the Complex. Attendees at the Health Academy conference had the chance to engage with a panel discussion led by three influential health care reporters, Kimberly Leonard from U.S.

Conference 80

Conference Healthcare Marketing Crisis 80

Deirdre Breakenridge

SEPTEMBER 26, 2014

Last week, I had the pleasure of visiting my PRSA friends in Rochester at the PRSA Northeast District Conference. What is the one thing that really gets your attention when a young professional meets with you or interviews with you? Together, we were blurring the lines and carving out the Modern Day Communicator.

Interviews 375

Interviews Energy Meeting Conference 375

ImPRessions - Crenshaw Communications

JUNE 20, 2019

For more on writing stellar bylines , see our earlier post. Industry conferences are vital venues for lead generation and networking, as well as for for building authority. Here at Crenshaw, we have a PR specialist (who happens to be yours truly) dedicated to both conferences and industry awards. Speaking opportunities.

Agency 188

Agency Publicity Media Training Training 188

Flack's Revenge

APRIL 27, 2021

For example I started interviewing for PR gigs in my late thirties, after taking a circuitous route through various sales, marketing and IT consulting roles. When all was said and done PR seemed to be my thing, so I set out to interview for client-side and agency gigs while picking up some freelancing business. Why a Challenge ?

Storytelling 177

Storytelling Pitching Interviews Agency 177

Bianchi Biz Blog

FEBRUARY 20, 2023

I’m the founder and president of my own company , Newcomm LLC, which provides automotive technology content, consulting and conference-programming services. I currently write for Automobile magazine, Autoblog , Popular Mechanics , TrueCar , PCMag.com , WardsAuto , SAE Engineering and others. Fun assignment!

Automotive 85

Automotive Meeting Media Mobile 85

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. Rather than highlighting a specific story, I’ll just mention that business travel is one of the best parts of my job.

Transportation 99

Transportation Meeting Newspapers Media 99

wiredPRworks

JULY 25, 2016

If you know me, you know I love networking in 3D - and being a marketing speaker at conferences!! We all have goals that we say are important to us — getting in shape, building a business, writing a book, and so on — but for most of us, the inertia of life holds us back. Making the most of networking and conferences?

Conference 40

Conference How To Creativity Energy 40

Shift Communications

SEPTEMBER 1, 2015

They are busy with plenty of stories to write, events to attend and breaking news they have to jump on. I also like to time my follow up to current events that I know a reporter will be writing about or are relevant to my client. Keep an eye on what the reporter is writing about. Be selective about when touch base.

Interviews 60

Interviews How To Journalism Report 60

Shift Communications

MARCH 3, 2016

Here’s what the expert had to say on the best ways to prepare for the conference next week. SHIFT: What’s a can’t-miss event or meet-up for a first time attendee that will help set the tone for your experience at one of the most influential tech conferences in the world? Julie Frey. Account Manager. Sara Lasseter.

Interviews 60

Interviews Conference Creativity Community 60

Flack's Revenge

DECEMBER 11, 2014

For the next in the series, Carmen graciously offered to ask a tech journalist friend the following questions (the reporter requested that we protect her identity; I can say she is the real deal – writes for a Chinese tech publication that has a circulation of well over 1M, and she has a similar number of Weibo followers).

Transportation 201

Transportation Print Conference Technology 201

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. Write down what your domain authority is, which is listed in the left-hand side of the box, right underneath your website’s URL.

Exercises 198

Exercises Google Writing Blogging 198

ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

For PR specialists , few things are more exciting than landing that media interview. Every journalist interview, whether it’s a top business pub or a targeted trade outlet, is a win. But an interview isn’t a story until it’s posted. In that case, it helps to conduct interview over email. Someone is a no-show.

Interviews 309

Interviews Product Launch Radio Media Training 309

Maxim Behar

MARCH 27, 2024

Sunday press conferences late at night. Behar, do politicians know how to express themselves more clearly so that we all understand them because, as you mentioned, these press conferences, which followed one after another, then we journalists tried to get the politicians to translate for us what they said. What does that tell us?

Government 64

Government Conference Television Social Media 64

Karen Freberg

OCTOBER 17, 2021

This was the article I got inspired to write about my thoughts. I know Tyler and Luke both from conferences at NCA and AEJMC – and they are rising PR scholars and professionals who will make waves in our field. I have to give them props for writing this article because I think it will generate a lot of discussion.

Study 111

Study Journalism Interviews Conference 111

Contently - Strategy

NOVEMBER 3, 2021

I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. The more reliable and high-quality [the content] is for readers, the more it confers trust in and value of the brand behind it,” Dimond said. But after that, it gets more nuanced. Sites like Otter.AI Sites like Otter.AI

Content Marketing 120

Content Marketing Marketing Viral Study 120

ImPRessions - Crenshaw Communications

APRIL 24, 2018

This is a sign that their expertise is relatively up-to-date, and academic credentials are a plus, particularly when it comes to being quoted in media interviews. Attending conferences and trade shows benefits young companies in many ways, not the least of which is the opportunity to network with various breeds of influencer.

B2B 136

B2B Brand Branding Trade Shows 136

Sword and the Script

AUGUST 14, 2018

10 Fundamentals for Successful B2B Media Interviews. No one wants to write a story few people read, and many people, fortunately, or unfortunately, get their news on social media. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video.

Survey 102

Survey Report Media B2B 102

Sword and the Script

JUNE 13, 2023

If they ask for an interview, make it easy for them to arrange a time. Takeaway: Journalists are checking to see what’s hot with readers and writing more of that. Attend conferences. Research, read, be active in the respective community and write compelling pitches. PR needs to do that too. Do your industry reading.

Journalism 127

Journalism Media Relations Report Media 127

Communications Conversations

APRIL 30, 2019

2: Research industry publications–look for who’s quoted or writing bylines. Another great way to ID people with influence in your industry: Find out who’s writing for the industry rags. 5: Research industry podcasts and find out who’s being interviewed on the shows. Again, not sexy, but effective.

Tools 111

Tools Twitter Local Pitching 111

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

To improve writing. Learn what not to write. We love the Grammarly Blog because of the depth and breadth of writing insights it holds. ” Use Grammarly to craft smarter social media posts and business memos as well as take interesting quizzes to determine how understandable a piece of writing may be. Bad Pitch Blog.

Blogging 159

Blogging Pitching Fashion Sports 159

Bianchi Biz Blog

APRIL 25, 2024

The in-house editor for the MOVE events also writes a press release before the event which includes product launches, demos and announcements from exhibitors which is then sent out to our press list. Opportunities for meetings and on-site interviews with press/journalists are available via our dedicated app.

Mobile 63

Mobile Transportation Automotive Policies 63

PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. Public relations gave me an avenue to continue writing, but it broadened my eyes to so much more. I’ve co-chaired three District Conferences and served as Assembly delegate for seven years. Name : Joseph Abreu, APR. Lucie, Fla.

Meeting 78

Meeting Leadership Conference Journalism 78

Waxing UnLyrical

FEBRUARY 7, 2019

Interview Experts. People love interviews with industry experts. After the interview is complete start looking for industry blogs that frequently write about experts or interview them – also you can look for outlets which put together weekly roundup posts. Give Away Swag. Who doesn’t love free stuff in the mail?

Creativity 63

Creativity Strategy SEO Interviews 63

Deirdre Breakenridge

NOVEMBER 23, 2016

I look forward to the PRSA International Conference every year for so many reasons. I know there is only so much time in a day, but some of your best time can be spent helping your colleagues who write books or do research for the PR industry. I’m able to catch up on what’s new in technology by walking through the exhibit hall.

Skype 150

Skype Industry Storytelling Interviews 150

Ethical Voices

FEBRUARY 12, 2024

I’ve also volunteered a lot with Girl Scouts, and March of Dimes, and I’m writing a memoir. When I was being interviewed, everybody knew what was happening, and I was asked the question, “Why are you leaving your current job?” But we also held a virtual press conference. It was virtual.

Ethics 79

Ethics Nonprofit Community Examples 79

ImPRessions - Crenshaw Communications

MAY 3, 2017

Write more and write better. Good, error-free writing is under threat today. It seems the need for speed in writing and editing is taking its toll. One of the best ways to improve your writing is to create the ideal environment in which to write. We constantly find horrid examples committed by journalists.

Writing 149

Writing Education Pinterest Creativity 149

Cision

JUNE 5, 2017

“You need to map customer behaviors to solutions,” Eric Edge, head of global marketing, communications and industry relations at Pinterest said while speaking at this year’s Dx3 Canada conference. Write good, creative content. “The way someone shops in-store isn’t that different to how they shop online.

Pinterest 202

Pinterest Creativity Video Retail 202

The Awards Blog

FEBRUARY 7, 2020

In some awards programs, there are actually people who perform research and write reports choosing companies as the leaders in a particular category. Then, you receive a request for a one-on-one interview between the editor and the company CEO or founder. However, it’s important to understand where your money is going.

Course 87

Course Conference Journalism Writing 87