Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” So not only do we have to be creative, but we also must prove our value – each and every time. (Oh, Are you one of them?

Creativity 96

Creativity Storytelling LinkedIn System 96

PR for Anyone

JANUARY 28, 2024

This trend deprives companies of opportunities to tap into the wealth of skills and experience present in this demographic. She raises concerns about the potential loss of creativity and innovation in a virtual environment, especially when managing groups. The conversation around productivity has shifted in our post-COVID world.

Employee 130

Employee Policies Creativity Company 130

Beyond PR

AUGUST 31, 2016

The decision to attend Content Marketing World is an easy one; however, choosing from their selection of panels and presentations is a different story. An influencer in his own right, Bryan Kramer will cover how to identify an influencer, incentivize them, and work together to build community and create content. – 1:20 p.m.

Content Marketing 52

Content Marketing Conference Video Analytics 52

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. It covers everything from productivity and presentation tips to super practical nuts and bolts advice on email and correspondence. Pop Culture/Creativity Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

Communications Conversations

FEBRUARY 21, 2020

Take a peek at the social communities for my biggest client (of 10 years now!), Start research and writing a byline for my Trustmark client. This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., Fun creative challenge each month! hotel stays) in the city. 11: 44 a.m.:

Social Media 157

Social Media Media LinkedIn Tourism 157

Business Wire

JUNE 28, 2017

First, that journalists must today master editorial and technology techniques, social media specifics and creativity. 3/ Be creative - Innovate when preparing your news release. 4/ Think like a journalist - Present your message in a journalistic format. What does it say?

Mobile 152

Mobile SEO Web Training 152

PRSay

JULY 6, 2020

For many years, offices with open floor plans helped generate creativity for PR professionals. Doing so will reduce the number of people who are physically present in your place of business. But we can be just as creative during virtual meetings as we are when together in the same room. Encourage community service.

Employee 189

Employee Skype Meeting Nonprofit 189

PRSay

MARCH 26, 2021

The PRSA Diversity & Inclusion Committee spoke with Nathalie Santa Maria, APR, owner and chief communications officer at Sunnyside Communications , to discuss how diversity, equity and inclusion (DE&I) work is impacting women in public relations and potentially opening more doors for honest dialogue.

Publicity 171

Publicity Nonprofit Customer Service Writing 171

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Karen Freberg

SEPTEMBER 17, 2017

Well, I was able to participate in a few different events related to several brands and teams I admire and respect, but I also was able to help create content to share with the #SMSports community. Adidas is one of my favorite brands not only for their shoes, but the people they have as part of their community. Erik Mendoza – U.S.

Creativity 40

Creativity Storytelling Sports Social Media 40

Communications Conversations

OCTOBER 13, 2015

Instead of posting photos and stories like we see above, community relations folks should be asking themselves one simple question: What do I want from our social media activity? I’m pasting in the full presentation I gave below. More volunteers? Employee engagement? Enhanced brand reputation? More likes, comments and shares.

Corporate 60

Corporate Creativity Employee Instagram 60

wiredPRworks

MAY 23, 2022

Before I looked at the other entries, I decided to write up a Top 10 Ways to Quickly Become a LinkedIn Expert entry that won second place, and became a popular post on Wired PR Works. Present your profile to match the audience you want to target with benefits or accomplishments that highlight your expertise to draw them in.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Solo PR Pro

MAY 24, 2022

And there’s a bit of an art to writing a submission that not only meets the judging criteria but also stands out in a sea of other outstanding work. Kelly adds that the process of writing an award submission can be a learning experience all on its own. More tips and tricks for writing great award submissions.

How To 52

How To Groups Writing Local 52

Contently - Strategy

MARCH 11, 2020

At Ogilvy, I was a member of the four-person case study writing committee. It arms sales teams with creative ammunition and provides proof for what you can do without the need for a hard sell. Good writing should speed readers along , not confuse them with industry jargon. Simplify, then simplify more.

Case Study 140

Case Study Study Video Writing 140

Karen Freberg

JANUARY 18, 2021

The app is growing in popularity and momentum, which is good, but it is still in its infancy and there is still a lot to discover and discuss within the community. Assign audio-only presentations. It really does elevate the conversation to a new level for presentations, and I think it could be a lot of fun to try this out for classes.

Groups 96

Groups Social Media Ethics Meeting 96

Sword and the Script

DECEMBER 26, 2023

Second, there is no order of merit to the presentation of these predictions. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” There are some caveats to note.

Writing 198

Writing Communications Marketing B2B 198

Deirdre Breakenridge

AUGUST 26, 2014

One of the aspects I like best about being in public relations is that it presents opportunities that appeal to a wide variety of people. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. Is industry specialist the right path for you?

Industry 316

Industry Fashion Travel Tourism 316

Karen Freberg

OCTOBER 17, 2021

Not just as a researcher and member of the PR academic community, but a mentor and advocate for the next generation of professors and scholars entering the field. This was the article I got inspired to write about my thoughts. I have to give them props for writing this article because I think it will generate a lot of discussion.

Study 111

Study Journalism Interviews Conference 111

Karen Freberg

JANUARY 14, 2021

However, universities are realizing the industry – those in the community where the university is located and beyond – need professionals with these skills – and are looking for new talent to recruit and hire. You also have to be someone who has strong relationships with the platforms and present at industry events.

Social Media 88

Social Media Media Resources Creativity 88

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. And, he even added links to their sites. About Barbara Rozgonyi.

Marketing 118

Marketing Social Media Trends Instagram 118

Sword and the Script

MAY 11, 2019

As it is on the occasional Saturday, I ferret out three important links from the web, wrap them in insight, and present them here for your perusal. 93% of sales reps say they leverage their company’s media coverage in communications with prospects.” That’s the theme for this week’s Unscripted Marketing Links [UML]. Be smart about it.

Study 144

Study Media Relations Media Measurement 144

Prohibition

MARCH 16, 2021

And it’s generally presented (if you’re doing it right) with expertise and in a compelling way. Which of these do you think is a more compelling piece of content; A blog post and video highlighting to customers how to effectively wrap awkwardly-shaped presents, from footballs to Wendy houses. Imagine you’re a gift wrapping company.

Content Marketing 62

Content Marketing Marketing Social Media Video 62

Prakkypedia

SEPTEMBER 20, 2014

Promoting your cause or your brand, or having conversations with your community, is not all about media releases. Write a short, considered letter outlining your case. Be creative with job advertisements. Take a look at this list of 5 ideas below: 1. Letters to the editor. You may not enjoy public speaking.

Conference 112

Conference Newspapers Community Advertising 112

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I did end up writing an article about him speaking in Milwaukee. I know you're not supposed to do that. Growing from solopreneur to full-time employer.

Meeting 100

Meeting Journalism Interviews Employee 100

Solo PR Pro

DECEMBER 22, 2020

In between writing press releases and managing content, it's difficult to find the time for professional development — still, the benefits are too good to overlook. Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. Who doesn’t want that? 10 PR conferences you can’t miss in 2021.

Conference 58

Conference Content Marketing Community Education 58

The Hoffman Agency

MARCH 18, 2022

When people ask why I study public relations, nutrition and nursing, I tell the story of an oncological researcher; I would write to him and explain that he is my life muse, but he may not like the reason. I am captivated by storytelling’s power to elevate the everyday and make academia accessible. A quarter of the audience fell asleep.

Storytelling 36

Storytelling Creativity Study Internal 36

Shift Communications

MARCH 28, 2018

Recently I was invited to give a presentation to the PR class at the Nova Scotia Community college on the different aspects of blogging—from personal blogs as a way to practice your craft, to professional blogs to grow your profile, to blogs as an integral part of a solid content strategy. Creative Consultant, NATIONAL.

Marketing 68

Marketing Sports Blogging Writing 68

Cision

APRIL 14, 2017

Then I wrote a book on first jobs to avoid having to have one, and then began writing features for magazines. Digital has transformed the way we communicate. What opportunities does digital present for PR? I stumbled into a media relations role in a financial PR agency and knew instantly I liked life in, and around, media.

Reputation 177

Reputation Measurement Exercises Pitching 177

Cision

APRIL 28, 2016

JConnelly wanted to make it such an important part of the DNA at the firm that it created an executive-level position to look at new business models and opportunities, explore new technology that could help clients think through strategic problems in a more creative way. It’s no secret digital has changed the way we communicate.

Content Marketing 120

Content Marketing Community Mobile Storytelling 120

wiredPRworks

MAY 18, 2022

Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. Barry is a nationally recognized speaker on small business who has given hundreds of presentations to audiences ranging in size from 20 to 20,000. How could such a busy person find time to meet so many people? Great advice!

Small Business 52

Small Business Social Media Radio Media 52

Doctor Spin

APRIL 17, 2023

The flight attendant led the other passengers in singing “Happy Birthday” to the passenger and presented her with a bouquet. Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. 4 Ormont Blumberg, P.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world. Are you ready? Is your company ready? Everybody wins!

Agency 84

Agency Enterprise Technology Analytics 84

The Hoffman Agency

MAY 25, 2023

Do something creative. Communicators tend to have creativity as a tool in their toolkit — something they can whip out on a moment’s notice during client calls or campaign brainstorming. Anything from writing to painting to playing an instrument can serve as an outlet for self-expression and stress relief.

Communications 36

Communications Exercises Creativity Technology 36

Karen Freberg

DECEMBER 16, 2021

She writes books, produces research, consults, and much more. You sometimes have to be brave and stand on your two feet and say “Houston, we have a PR community problem.” I also have taken more of a step back from academic conferences and gravitated more to professional networks and communities.

Handbook 52

Handbook Conference Community Social Media 52

Sword and the Script

JANUARY 31, 2023

Here’s this month’s summary of the news from the vendor community this month. The earnings release presented an “adjusted EBITDA margin of 8.6% As a result, the press release said, “many hundreds of clients” will be become Truescope customers, with the integration of services presently underway.” to $109 million.

Software 78

Software Case Study Technology Tools 78

PR 20/20

APRIL 1, 2021

Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. That’s the challenge AI presents. There is a common belief that fear of AI, and the unknowns it presents to the workforce, is an obstacle that must be overcome to achieve widespread adoption. Private Slack community.

Education 52

Education Marketing Conference Agriculture 52

wiredPRworks

JUNE 17, 2016

Thanks so much to Association Forum for inviting me to present social selling strategies for associations at Forum Forward on June 22 at The Geraghty in Chicago !! I'm excited to present an interactive session that highlights centennial celebrations!! Will you be at Forum Forward? I'd love to meet you!!

Strategy 40

Strategy LinkedIn Social Media Reputation 40