Can a PR Software Vendor Provide “Guaranteed” Editorial Placements? [PR Tech Sum]
Sword and the Script
MARCH 1, 2022
It’s doing this through a partnership with an adtech company called Nativo, which as the brand name suggests, is a native advertising platform. This is why Google requires links sent through these services to be marked “no-follow.” A sponsored content twist. iSentia is an all-in-one PR software tool based in Australia.
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