ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

Maximize media placements with a few simple steps. Socialize all coverage. . The minute a profile appears on your CEO, or a brand spokesperson kills it on a live broadcast interview, it’s time for the social media team to get involved. Take the byline and convert the information to a blog post. Say thank you.

Interviews 136

Interviews Pitching Infographics Print 136

Deirdre Breakenridge

MARCH 12, 2015

Because of social media, we’re able to use our creativity and apply our skills in other areas that were not traditionally in our wheelhouse. PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me. Tip #5: Read Creative Blogs.

Creativity 150

Creativity Web Social Media Data 150

MaccaPR

FEBRUARY 2, 2016

Trend #1: Blogging is now a full-time job. According to a recent Maxwell PR study (see infographic below), 35 percent of top food bloggers reported spending more than 35 hours per week on blogging and 43 percent estimated that they’ll prepare more than 20 sponsored blog posts in 2016.

Trends 48

Trends Blogging Brand Branding 48

5W PR

APRIL 19, 2021

What catches one’s attention when they are flicking through a magazine or newspaper? Studies have shown that social media posts incorporating images get 2.3 Brands can experiment with different layouts—say banners, memes, infographics, etc. appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

Infographics 88

Infographics Newspapers Study Brand 88

Burrelles Fresh Ideas

JUNE 27, 2023

Instead, it’s continuously evolving as we adapt to new online platforms, changes in the media landscape, and new technologies. Press releases, news releases, media advisories, media statements and the like are still important in 2023 for myriad reasons, which we’ll cover in this blog post.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Stephen Waddington

JULY 11, 2017

Most organisations use more elements like online videos, infographics and instant photos in their messaging. The topic of social bots is largely neglected by many communication professionals. . #4 4 Channel shift from print to social exaggerated. . #1 Visualisation in communication. But only 4.6% 5 Hypermodernity.

Communications 115

Communications Publicity Survey Newspapers 115

Presspage

JUNE 4, 2019

Paired with a smart social media strategy, brand journalism can build relationships with a customer base, increase loyalty and, eventually, lead to a greater conversion rate. If you’re managing your brand’s social media accounts, you might have already done this to a certain extent. Rally the Troops.

Journalism 68

Journalism Strategy Brand Branding 68

Communications Conversations

OCTOBER 16, 2017

Jesse Ventura’s face out of 5,000 pounds of ice cream, which was covered by Time magazine and CNN-TV (and led to a total sell-out of Kemps’ ice cream). You’re one of the few agency owners/presidents in town that I see showing up in social media circles consistently (namely, Twitter and LinkedIn).

Agency 113

Agency SEO Social Media Pinterest 113

Presspage

AUGUST 15, 2017

According to Wired magazine founder Kevin Kelly, we will see increasing ‘cognification’ in the next thirty years, whereby AI systems will infiltrate every aspect of society. brought forth vast social media and multimedia tools, including video sharing capabilities.

Technology 115

Technology Big Data Video Data 115

Presspage

NOVEMBER 6, 2017

Sixty cold calls result in three new magazine subscriptions. An in-depth interview with your CEO on her vision and goals for 2017 is picked up by several blogs and is widely read by your target audience. Social media: impressions and (new) followers, using tools like Twitter Analytics and Facebook Insights.

Measurement 97

Measurement Comparison Advertising Advertising 97

The Proactive Report

JULY 23, 2018

As early as December 1998 “PC Magazine” reported that Google “has an uncanny knack for returning extremely relevant results.”. The Google blog gave these questions as a guideline for creating trustworthy content: Would you trust the information presented in this article? It’s called ‘owned media’. Owned Links.

Google 113

Google Guidelines Web B2C 113

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA.

Trends 100

Trends Media Case Study SEO 100

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. You know the drill: You turn to the top content marketing influencers, blogs, publications and resources for a reinforcement. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry. even a free marketing course).

Resources 53

Resources Marketing SEO Engineering 53

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Social media services like Edgar can help you reuse your best social posts to bring in more views.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Twitter users at the panel got busy in a discussion around the theme, talking about new ways to add substance to conversations rather than simply “be heard,” how to demonstrate authenticity, and which apps and social platforms are on their radar.

Creativity 100

Creativity Pitching Writing Conference 100

Buzzstream

FEBRUARY 15, 2024

A user clicks into our blog home and then the featured quality links post. Could you see this content in a printed magazine, encyclopedia, or book? Maps, “re-imagined as” concepts, and traditional infographics all fall under that shareable graphic bucket. For example, this post is two clicks from the homepage.

How To 71

How To SEO Google Examples 71

Sword and the Script

APRIL 4, 2017

Social media also ranks low, through the survey doesn’t distinguish between paid and organic efforts. How to Generate Media Referenceable B2B Customers with a Blog. Blog post: 44%. Just producing more white papers or blog posts may not be the right answer. This is an area worth testing in your shop.

B2B 63

B2B Study Marketing Survey 63

PR Fuel

JULY 5, 2020

Although social media and content writing has its place, these methods are better at reaching consumers instead of news organizations. Instead, they should read like an article you can read in the newspaper or magazine with timely, relevant information that would interest readers. Concise Conclusion.

Writing 52

Writing How To SEO Infographics 52

The Hoffman Agency

JULY 26, 2017

AsiaOne is a complimentary news and lifestyle content portal that aggregates content from all Singapore Press Holdings newspapers, magazines and online platforms, as well as external content partners. The post How We Won a PIZZA AsiaOne’s Hearts appeared first on "What's HAppening" Blog. Before we begin, who IS AsiaOne?

Infographics 46

Infographics Pitching Newspapers Instagram 46

PR Conversations

JULY 5, 2017

He/she is behind organization’s press releases, feature articles, blog posts, success stories, official statements and speeches. From social media management to crisis communications, content is king. Developing social media marketing policies. Some companies allocate budgets for promotion on social media.

Infographics 63

Infographics Corporate Policies Reputation 63

PR Fuel

MARCH 17, 2020

PR involves using influencers, journalists, and social media to get in touch with people who would be interested in your business. It might mean providing quick tips in a video or on an infographic. You post uplifting or funny or thoughtful memes on social media for them to like and share.

Publicity 66

Publicity Small Business Advertising Advertising 66

Journalistics

MARCH 2, 2013

No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Third, Social Media Experience. I put social media experience third for a reason. Bonus tip: most employers will check you out on social media. First, Writing Skills.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Waxing UnLyrical

SEPTEMBER 23, 2015

With such a huge chunk of the audience online, it becomes increasingly important to reach them outside of the traditional ways of communicating (newspapers/magazines/TV/radio). PR executives can play a vital role in positioning and building such social profiles, keeping in mind the customer and media perspective.

Google 40

Google Trends Community Twitter 40

David PR Group

JANUARY 21, 2016

My main consideration was to teach the technique of getting you quoted in the stories being written by mainstream media reporters at newspapers, magazines, and in broadcast stories on radio and television. It surely does not work in the age of social media, round-the-clock news, and newsjacking.

Television 40

Television Corporate Infographics Radio 40

Beyond PR

MAY 12, 2016

Photos, short infographics, videos and other visuals create a stronger emotional connection than words alone. Additionally, many media outlets and websites need to include multimedia in their content. It was picked up by the Huffington Post, among other media outlets, and made its way to the cover of Time magazine.

Agency 40

Agency Real Estate Film Video 40

Buzzstream

MARCH 13, 2024

Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. In contrast, traditional PR has broader metrics to measure public perception and sentiment.

Digital PR 71

Digital PR Construction Case Study SEO 71

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

MaccaPR

MAY 3, 2019

The podcast is eminently shareable on social media channels. Podcasts give clients the opportunity to express their personality in a way that infographics, e-books and print interviews seldom do. We offer both a magazine and a podcast,” says Banham. Magazine articles are summaries of quick information,” notes Howard.

Company 113

Company Interviews Print Pitching 113

Sword and the Script

JUNE 11, 2016

Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg . The last 10 or 15 years have brought a vast array of tools for publishing blogs.

Blogging 60

Blogging Marketing SEO Content Marketing 60

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Another good idea: draft a simple byline or blog post on “Scary Customer Stories” or “Nightmare Product Launches.” We do an annual Halloween PR blog post that’s always well-received. Craft a plan for each “day” and plot story angles, assets, deadlines and a tight media list for each.

Film 180

Film Small Business Pitching Comparison 180

PR Fuel

OCTOBER 16, 2018

Here’s how you can conduct your company’s PR campaign for free or nearly free on the web and in the streets: 1.) Establish Your Expertise in Unexpected Places – Sign up for free accounts on social media, create an account at niche discussion forms, or post a blog. You can blog about it, too.

Web 40

Web Pitching Local Report 40

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. This content and media strategy has paid off in spades for Mayo. Which leads us to why it’s important to….

How To 48

How To Media Print Real Estate 48

MaccaPR

OCTOBER 17, 2016

General Mills also produces a video overview and blog each year, with an audio interview this year as well. Our agency client GNP Company (above) does an effective job of using infographics to provide an overview of the company, which beneficially, can then be leveraged in other internal and external communications pieces.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

MaccaPR

AUGUST 5, 2015

Must your company identify the author of each of your blog’s posts with a byline? Or is it an acceptable social media best practice to publish blog posts that are credited to an anonymous company voice? The resulting ‘Tina’s Blog” proved wildly popular with its narrowly-focused, but enormously lucrative, audience.

Blogging 48

Blogging Employee Corporate Google 48

Stephen Waddington

DECEMBER 5, 2018

The value of earned media lies in independent editorial published at scale. If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. Social media platforms provide a means of both distribution and engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Cision

MAY 29, 2017

Social media sites such as Facebook have content discovery features integrated into its algorithms. Consider the News Feed offered by the social platform. The survey also revealed that a young millennial follows an average of 121 publishers on the social media. Create Content That Your Audience Will Love.

How To 129

How To Content Marketing Engineering Advertising 129

Contently - Strategy

JULY 31, 2019

For all you media folks out there who are planning a switch to marketing , we’ve put together an introductory translation dictionary for you. You can also use this dictionary as a lead tool, if you’re a marketing exec who wants to hire a team of Pulitzer Prize-winning writers for your brand’s blog. ” Why?

Content Marketing 111

Content Marketing Marketing Media SEO 111