Bianchi Biz Blog

FEBRUARY 1, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Local economy is not as bad as it may look based on just the indicators.

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Marketing Newspapers Print Local 106

Communications Conversations

DECEMBER 13, 2019

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. Since, 2003, to be exact.

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Blogging Agency Community Local 78

Barokas

SEPTEMBER 5, 2019

For aspiring public relations professionals, starting your career with an internship at an agency is a great way to build valuable skills and learn more about the many areas of PR. At first, the agency world may seem overwhelming. Every day is different at an agency. Summer PR Intern. Be flexible. Keep up with daily news.

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Agency Construction Internal International 79

5W PR

OCTOBER 11, 2023

Joining PR associations Consider joining PR associations such as the Public Relations Society of America (PRSA) or the International Public Relations Association (IPRA). Global and international PR networks Networking isn’t confined to local or national boundaries. It’s a global endeavor in the PR industry.

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Publicity Internal International Resources 103

5W PR

OCTOBER 31, 2023

Joining student organizations Many student organizations on campus have connections with local businesses and organizations. Seeking local opportunities Consider looking for internships with smaller, local businesses or non-profit organizations. Schedule meetings with them to discuss goals and ask for recommendations.

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How To Local Interviews Resources 78

The Hoffman Agency

MAY 11, 2021

To contribute to a more equitable world, The Hoffman Agency is committed to: Intentionally fostering a diverse workforce. Every member of the agency will have an equal voice. We find ways to support ongoing diversity, inclusion and social justice initiatives local to our international offices.

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Agency Employee Local Community 36

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

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5W PR

JUNE 27, 2023

Some notable mass-market hotel groups include Hilton, Marriott International, InterContinental Hotels Group, and Hyatt Hotels Corporation. Marriott International is another leading mass-market hotel group. These boutique hotels often integrate local art, cuisine, and design elements to provide a memorable and curated stay.

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PR in High Definition

FEBRUARY 22, 2024

And what about local cultural context? So, how can tech companies build upon translation with a full-scale pan-European PR programme that truly delivers on local needs? Directly translating content from English into a target language is rarely enough; linguistic subtleties and local context are crucial.

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Shift Communications

JUNE 28, 2022

Are there steps you could take internally before speaking publicly? For example, offer training, volunteer time or funds to local organizations, raise awareness by sharing resources, create space and amplify voices from underrepresented communities. What can you do that is meaningful? Consider also : Who are your audiences?

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PR in High Definition

JUNE 21, 2019

This is a guest post from Jill Gerig, Account Director at US agency Inkhouse. According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. Having a local presence and team are critical elements. Be authentic.

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PR in High Definition

MAY 21, 2019

This is a guest post from Jill Gerig, Account Director at US agency Inkhouse. According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. Having a local presence and team are critical elements. Be authentic.

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Internal International Company Local 48

Stephen Waddington

NOVEMBER 27, 2020

The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe. He outlines the challenge of launching the app amid heavy media scrutiny and how the team utilised two-way communications, expert advocacy and hyper local community engagement.

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Healthcare Privacy Print Community 131

Doctor Spin

MARCH 1, 2024

Here’s a list of places where someone might find entry-level jobs in public relations: Public relations agencies. Government agencies. Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Marketing agencies. Nonprofit organisations.

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5W PR

AUGUST 10, 2023

Engaging with local influencers or brand ambassadors from the target culture can also lend authenticity and credibility to marketing efforts. Language and translation When targeting international markets or multicultural audiences, pay attention to language and translation. Appropriation can be offensive and disrespectful.

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How To Marketing Training Groups 78

The Hoffman Agency

AUGUST 27, 2020

By Chauncey Rasmussen, Intern. My time as an intern at The Hoffman Agency has been a fantastic experience! I feel that as a design intern, the PR experience I gained is a huge asset, and has helped me to grow as a designer. One of the things that The Hoffman Agency has taught me is consistency along brand lines.

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Internal International Guidelines Agency 68

Sword and the Script

SEPTEMBER 24, 2019

From there, he parlayed that experience into helping agencies with sales and business development. I specifically wanted to ask him about sales in the agency world. His comments are a great read whether you are a corporate client looking to hire an agency, or are an agency striving to build sales and BD processes.

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Agency Software Enterprise Marketing 64

Prohibition

SEPTEMBER 28, 2021

For anyone who says summer often brings a bit of down time in the PR agency life – we beg to differ! Keep an eye on our socials and blog posts for our shoot results and current campaigns, and plenty of dog content too as usual! What a month it’s been, and not just on the PR and social side of things. Team PPR x.

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Video Education B2B Local 62

Communications Conversations

JULY 14, 2016

What you DO find is a bunch of tech companies/startups ( Slack , Basecamp ), a very small number of Fortune 500 companies ( General Mills , locally), and a few others that have globbed onto a trend I see accelerating in the months and years ahead. I see four big reasons: Easier to outsource than produce internally.

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Internal International Resources Banking 60

Ethical Voices

APRIL 22, 2024

So, in the fall of 2023, my business partner and I made some changes to our agency structure, and I acquired his half of the agency that we’ve been running together for 13 years. Before starting B2 Communications, I’ve always been in the agency world. So a fun new change in my work world.

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Stern + Associates

FEBRUARY 1, 2024

We can give people agency. What decisions should we be making for the betterment of our local communities, but globally overall? It’s the coolest year of the next 100 years… We immerse people in the data.

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Technology Policies Government Community 112

5W PR

OCTOBER 20, 2020

A study by ad agency BrandPie found that CEOs with a purpose were 8% less likely to find it challenging to convince other leaders to follow them than CEOs without a defined purpose. The post Purpose Driven Branding appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

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wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales.

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Financial Social Media Banking Media 52

Onclusive

APRIL 12, 2018

We’ve grown quite a bit, and our team now includes Corporate Social Responsibility, our own in-house agency team, a Demand Operations/Lean Gen capability, Strategic Meetings Management, and, most recently, Customer Advocacy. We are fortunate to have a CEO that believes in marketing and communications.

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Content Marketing Interviews Marketing Leadership 170

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. Content creation and relationships Danielle Whitfield started her career as a journalist at a news agency called North News and Pictures. The agency works for clients including Lynx, Levi’s and Marmite.

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Marketing Newspapers Public Affairs Airlines 60

Shift Communications

SEPTEMBER 22, 2017

I also spent time a significant amount of time reading national, local, and industry news to better understand what the media covers and what pieces meld together to create an impactful story. Find a local organization with ties to a personal passion of yours. Undoubtedly, it was time well spent. Explore potential board opportunities.

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Local Healthcare Community Training 79

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. I look forward to the PRSA International Conference every year for so many reasons.

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Skype Industry Storytelling Interviews 150

Sword and the Script

AUGUST 20, 2019

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. She has since worked on both side of the table, both in-house on the client-side, and at PR agencies – and also has served as a key leader for Washington Women in Public Relations (WWPR).

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Employee Internal International Training 90

Shift Communications

FEBRUARY 8, 2022

It can include a set of requirements the situation must have to warrant your organization’s involvement, for example: Direct impact on your company and/or its people Impact on your customers/target audience — Your brand likely works with many stakeholders, from investors and employees to customers, business partners and local communities.

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Employee Leadership Consumer Internal 78

Cision

MARCH 29, 2016

One of my clients at the time was a top tier Olympic Games sponsor and despite the uncertainties being played out on the international stage, the sponsorship program plan in China went off without a hitch. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships.

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Local Newspapers Retail Sports 120

Stephen Waddington

AUGUST 29, 2019

She sits on the CIPR Board, has been a Council member for five years and volunteered for ten, most recently as Chair of the Local Public Service and Policy committees. I’ve talked about how to make training more accessible through structured online learning and more regional events in my blog. Real stuff affecting people’s lives.

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Meeting Training Ethics Government 96

5W PR

SEPTEMBER 26, 2017

Are you reaching out to the media, trying to bring in new contacts for your business, building your internal team? Hand mixers could be used in an event where local chefs demonstrate desserts. Or they could be given to local soup kitchens and homeless shelters to build the neighborhoods. Keeping that in mind ….

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Publicity Local Television Radio 83

Communications Conversations

SEPTEMBER 1, 2016

Allison Kent-Smith, founder of Smith & Beta, a talent development firm, had an interesting quote in a post this week: “Agencies continue to invest in acquiring talent versus developing talent. Do we really work hard to develop our internal talent on a daily basis? I don’t work for an agency.

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Company Case Study Internal International 60

Shift Communications

DECEMBER 6, 2021

And don’t limit your communications to internal communications —external audiences will be eager to hear about meaningful momentum as well. While worthy causes, taking action directly in your local community is a far more impactful exercise. Pay attention to the news cycles and be reflexive and responsive when key moments break.

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Communications Employee Financial Community 78

5W PR

JUNE 23, 2022

When a company is able to do that, it can generate a lot of positive exposure in relevant outlets, trade publications, and even columns in both local and international newspapers. The post Prop Tech Public Relations appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Simplicity.

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Publicity Reputation Technology Industry 88

Solo PR Pro

APRIL 5, 2022

When I left the media relations agency I cofounded after 16 years, I realized I would need an expanded skillset to attract new clients. Since I've pivoted my business to content and editing, I had a conversation with a prospective client in the finance space looking for an editor for his company's blog posts.

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How To Fashion Banking Industry 104

5W PR

JULY 11, 2018

” When the business finally revealed that it was emerging as the international house of burgers, an outcry ensued from unhappy customers. The ALS Ice Bucket Challenge went from a local phenomenon centered around Boston, Massachusetts but went international in a couple weeks. What is the Creator’s Role During the Stunt?

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Measurement Education Social Media Film 149