The Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. These PR and marketing trends can help you thrive in 2024. Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.”

Trends 182

Trends Marketing Wikipedia Reddit 182

ImPRessions - Crenshaw Communications

MARCH 1, 2024

It might feel like 2024 has just started, but in the tech PR business , “awards season” has a way of creeping up on PR and marketing teams. In 2024, course-correct if you find yourself slipping toward any of these mistakes. The post Top Ways To Lose An Industry Award in 2024 appeared first on Crenshaw Communications.

Industry 170

Industry Case Study B2B Resources 170

5W PR

APRIL 26, 2024

Possible Miami 2024 brought together influential panels that delved into the evolution of brands, the power of collaboration, the significance of cultural alignment, and the future of data-driven marketing. The post 5WPR Shares Insights from Possible Miami 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Enterprise 78

Enterprise Fashion Advertising Advertising 78

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. Proving PR’s value in a business’s bottom line has never been more critical, considering company budgets remain tight in 2024. Here are a few predictions that PR pros should take note of as we enter February.

Trends 183

Trends B2C Video Measurement 183

Stern + Associates

MARCH 27, 2024

TIME Magazine named 2024 “not just an election year. and Mexico to South Korea and India – make important leadership choices in 2024, what role do business leaders play in potentially redefining economies and cultures? The post Expert Strategies for Navigating 2024’s Election Uncertainties appeared first on Stern Strategy Group.

Strategy 122

Strategy Leadership Groups Employee 122

Prowly

DECEMBER 6, 2023

Analyzing your brand sentiment is an extremely effective way to gauge public opinion about your brand, as well as create PR and marketing strategies. Today, we’re […] The post 20+ Top Sentiment Analysis Tools for PR Pros – a 2024 List appeared first on Prowly Magazine.

Analysis 196

Analysis Tools Strategy Brand 196

Prowly

MARCH 19, 2024

Newswires are one of the oldest relics of the old world of public relations. But do they have any merit in 2024? Newswires evolution […] The post What is PR Newswire and Should You Use it in 2024? They were once the most effective way to get a story noticed by media professionals. What is a PR newswire?

Blogging 118

Blogging Publicity Media Tools 118

Prowly

DECEMBER 19, 2023

As we step into 2024, public relations continues to be strongly influenced by the ever-expanding presence of artificial intelligence and, yet again, we find ourselves in the middle of innovation and tradition. However, […] The post Top PR Trends and Predictions for 2024 appeared first on Prowly Magazine.

Trends 118

Trends Publicity Industry 118

Agility PR Solutions

FEBRUARY 7, 2024

The firm’s new 2024 Online Learning Trends […] The post 2024 creator learning trends: New study reveals impact of AI, social media fatigue, and more appeared first on Agility PR Solutions.

Study 194

Study Social Media Trends Financial 194

Reputation Us

JANUARY 8, 2024

2024 will be another monumental year of continued change in the world of corporate reputation management. To learn more or to schedule Casey Boggs to speak at your upcoming event, visit the 2024 Reputation Speaking website. 2024 REPUTATION SPEAKING TOPICS 1. Reputation Management We are at a pivotal moment where trust in A.I.

Reputation 88

Reputation Crisis Management Crisis Analysis 88

Agility PR Solutions

JANUARY 15, 2024

With the worldwind changes that hit the business world last year, it’s not easy to predict what PR can expect in 2024. And the firm has […] The post PR forecasters offer key media, business, life sciences and tech predictions for 2024 appeared first on Agility PR Solutions.

Media 179

Media Social Media Agency Communications 179

Prowly

MARCH 22, 2024

Brand monitoring helps to track online brand mentions to assess public perception, pinpoint trends, uphold reputations and evaluate PR campaigns. In the first part of this article, we […] The post 13 Best Brand Monitoring Tools for PR Managers Compared (2024) appeared first on Prowly Blog.

Tools 104

Tools Brand Branding Reputation 104

Agility PR Solutions

JANUARY 3, 2024

It’s no secret that the traditional public relations landscape is undergoing a significant transformation fueled by technological advancements like AI. In fact, a 2023 survey found that 61 percent of PR professionals use AI or are interested in using AI in their daily work.

Technology 182

Technology Survey Publicity 182

Agility PR Solutions

FEBRUARY 11, 2024

Meanwhile, chatbots and other automation […] The post 2024 state of B2C customer acquisition: Most successful strategies and key challenges appeared first on Agility PR Solutions.

B2C 176

B2C Strategy Retail Analysis 176

Agility PR Solutions

FEBRUARY 4, 2024

In the deep seas of public relations, it’s not just about staying afloat; it’s about catching the winds of change and navigating uncharted waters with finesse. As we embark on the new PR voyage of 2024, let’s explore the trends that are reshaping the landscape.

Course 112

Course Trends Publicity Brand 112

Agility PR Solutions

JANUARY 25, 2024

There’s a new influencer in town, and they’re changing the landscape of public relations and marketing. Nano-influencers have emerged as a vital force in the digital realm.

Publicity 115

Publicity Marketing 115

Stern + Associates

NOVEMBER 13, 2023

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. Obviously, companies cannot and perhaps should not take a public stance on every issue. In many ways the fundamentals of good communication, messaging and branding remain the same.

Trends 116

Trends Communications Conference Leadership 116

Agility PR Solutions

APRIL 9, 2024

We’ll be shedding some light on the most notable trends in 2024 to help with this First, […] The post 8 event marketing trends to watch out for in 2024—and some to avoid appeared first on Agility PR Solutions.

Trends 98

Trends Marketing Publicity 98

Burrelles Fresh Ideas

MARCH 19, 2024

As we stride through 2024 toward Spring Break and the Summer travel season, a new era of exploration and innovation is unfolding, reshaping the landscape of travel experiences and hospitality services. With inflation easing, a recent Nationwide Travel Insurance survey reveals an upbeat US travel outlook for the year.

Travel 90

Travel Trends Tourism Transportation 90

Agility PR Solutions

APRIL 22, 2024

Today’s podcasts have evolved into a more sellable form, where genres like true crime and […] The post As podcasting achieves media dominance, here are 5 trends to watch in 2024 appeared first on Agility PR Solutions.

Trends 92

Trends Media Social Media Industry 92

Stern + Associates

APRIL 17, 2024

From AI-generated deepfakes to the spread of misinformation online, the 2024 election cycle is proving to be confusing and disruptive, no matter where in the world you’re voting. What should business leaders be communicating to employees and/or the public regarding the upcoming elections?

Policies 99

Policies Leadership Mobile Employee 99

Agility PR Solutions

MARCH 17, 2024

Presidential […] The post Social media users want more regulation, fearing misinformation will impact 2024 election appeared first on Agility PR Solutions.

Social Media 108

Social Media Media Survey Publicity 108

Prowly

DECEMBER 14, 2023

The world of public relations is evolving at a breakneck pace, and staying ahead of the curve is not just an option; it’s a necessity. With the […] The post Top 18 PR and Communications Conferences for 2024 appeared first on Prowly Magazine.

Conference 104

Conference Communications Trends Industry 104

NewsWhip

JANUARY 3, 2024

2024’s year of elections Here is the least surprising data point of the year so far: When it comes to interest in elections, the U.S. The post 2024 Elections: The world goes to the ballot box appeared first on Newswhip. He was most recently a Partner at Brunswick and was previously UK CEO of Ogilvy PR.

Data 113

Data Strategy Brand Branding 113

Agility PR Solutions

APRIL 1, 2024

A new research report from tech recruiting platform Built In, the 2024 State of the Talent Industry, affirms that tech hiring is the number one strategic priority […] The post 2024 state of tech talent: Online platforms and employer branding are top recruitment priorities appeared first on Agility PR Solutions.

Brand 98

Brand Branding Tools Report 98

Agility PR Solutions

NOVEMBER 26, 2023

So what can we expect in 2024? New insights and predictions from customer engagement platform Emplifi give us a pretty good […] The post 2024 social media outlook: Social shopping, messaging apps and video content will become integral to brand marketing strategies appeared first on Agility PR Solutions.

Social Media 183

Social Media Video Strategy Brand 183

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

5W PR

MARCH 7, 2024

At iGaming NEXT 2024, industry leaders convened to discuss the latest developments and chart the course for the future. Customer Acquisition: One of the standout discussions at iGaming NEXT 2024 centered on the escalating costs of customer acquisition facing operators. Reach out to brainstorm your next campaign.

Trends 78

Trends Technology Customer Service Analytics 78

Business Wire

DECEMBER 7, 2023

See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

Media Relations 418

Media Relations Trends Privacy Blogging 418

5W PR

JANUARY 3, 2024

CES 2024 is a major event, and early planning allows for comprehensive strategy development and execution. Defining goals Clearly outline objectives for participating in CES 2024. Highlighting innovation CES 2024 is a platform for innovation. Lead Generation Capitalize on the leads generated during CES 2024.

How To 78

How To Analysis Resources Trends 78

5W PR

JANUARY 9, 2024

As the world looks ahead to 2024, several key retail trends are poised to shape the industry. In 2024, retailers will focus on blending in-store and online shopping for a seamless experience. In 2024, consumers are expected to place even greater emphasis on environmentally conscious and socially responsible shopping.

Retail 78

Retail Trends Policies Consumer 78

Bianchi Biz Blog

JANUARY 18, 2024

Advanced vehicle technology captivated much of the attention at the recent CES 2024 (formerly known as the Consumer Electronics Show) in Las Vegas as the event enjoyed a major resurgence with more than 135,000 attendees, more than 4,300 exhibitors and more than 2.5 At CES 2024, Yanfeng debuted its EVI (Electric Vehicle Interior) concept.

Automotive 110

Automotive Technology Transportation Trade Shows 110

5W PR

FEBRUARY 29, 2024

This year, KBIS 2024 did not disappoint, offering a glimpse into the future of domestic living with a host of exciting insights and trends that caught our attention. Green Everywhere Green emerged as the reigning color of choice at KBIS 2024, dominating both product design and exhibitor booth aesthetics.

Trends 78

Trends Technology Consumer Resources 78

NewsWhip

APRIL 4, 2024

NewsWhip G2 awards Spring 2024 Enterprise Media Monitoring Small Business Media Monitoring and Social Media Monitoring EMEA Media Monitoring and Social Media Monitoring Mid-Market Media Monitoring and Social Media Monitoring Momentum Leader in Social Media Monitoring Additionally, we’ve been newly recognized as a momentum leader this spring.

Enterprise 78

Enterprise Small Business Case Study Social Media 78

HMA Public Relations

JANUARY 5, 2024

It's 2024 and the global communications experts of the Public Relations Global Network have shared their insights into what's to come this year including advancements in AI, event-planning, sustainability and more. Take a look!

Communications 88

Communications Publicity 88

Agility PR Solutions

JANUARY 17, 2024

As 2024 kicks into gear, we at Horowitz are concentrating on the shifts in entertainment, media, and technology that will most certainly impact consumer attitudes and behaviors in the next 12 months.

Technology 103

Technology Trends Media Consumer 103

Reputation Us

FEBRUARY 13, 2024

Thank you, Indiana Technology Institute of Technology for inviting ReputationUs’s President Casey Boggs to the Indianapolis Business Journal “Power Breakfast” on Monday, February 12, 2024. ” – AT&T Indiana President Bill Soards “We are rewarded in public for what we practice in private.”

Journalism 109

Journalism Technology Construction Financial 109