5W PR

MARCH 19, 2024

South by Southwest (SXSW) 2024 recently concluded, leaving attendees from 5WPR with a wealth of insights into the evolving landscape of technology, marketing, and leadership. However, for brands, striking a balance between growth and profitability while still valuing the importance of brand and community remains crucial.

Leadership 78

Leadership Conference Marketing Community 78

Bianchi Biz Blog

JUNE 29, 2023

January will be here before you know it, so it’s time to start planning for CES 2024. So, if you haven’t saved your spot for 2024, lock down your space by contacting the Consumer Technology Association (CTA). Strategy planning: Next up, start working on key messaging and defining your key objectives for CES 2024.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

Automotive 72

Automotive Mobile Technology Trade Shows 72

5W PR

MARCH 27, 2024

From cutting-edge technology to whimsical designs, this event never fails to surprise and delight pet owners and industry professionals alike. As we reflect on the highlights of this year’s expo, several trends stand out as indicative of where the pet industry is headed in 2024 and beyond.

Trends 78

Trends Apparel Fashion Industry 78

5W PR

MARCH 27, 2024

From cutting-edge technology to whimsical designs, this event never fails to surprise and delight pet owners and industry professionals alike. As we reflect on the highlights of this year’s expo, several trends stand out as indicative of where the pet industry is headed in 2024 and beyond.

Trends 78

Trends Apparel Fashion Industry 78

Konnect Agency

NOVEMBER 20, 2023

2024 is just around the corner, and it promises to be a year brimming with exciting opportunities and fascinating marketing trends that will shape the strategies of brands in the coming year and beyond. Every four years marks a time of chaos in the political landscape of Americans across the country and 2024 is no different.

Trends 52

Trends Strategy Crisis Management Technology 52

5W PR

JANUARY 3, 2024

Beauty brands face unique challenges and opportunities in a landscape where trends, consumer expectations, and digital platforms play pivotal roles. Brands are leveraging digital channels to connect directly with consumers, share brand stories, and showcase products.

Product Launch 78

Product Launch Consumer Community Interviews 78

Burrelles Fresh Ideas

JANUARY 9, 2024

Here are some (but not all) updates, improvements, and additions we launched in 2023 to help you and your PR team succeed in 2024. We understand the importance of intuitive, easy-to-use solutions leveraging advanced technologies like AI and image recognition to help you build winning communications programs.

Pitching 95

Pitching Print Measurement Report 95

Buzzstream

MAY 16, 2024

To succeed with guest blogging in 2024, you need to think of yourself as a content creator instead of a link builder. Google has the technology to find patterns and signals determining whether a link is bought or sold. Thus, nofollow links can provide direct traffic and general brand awareness. What is Guest Blogging?

Blogging 62

Blogging Google SEO Writing 62

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% Slush 2024 is held on Nov. 20–21, 2024.

Radio 64

Radio Pinterest Television Government 64

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

That makes things more interesting, and possibly more complicated, for those who work in PR for ad tech and entertainment brands. . With advertisers taking notice of the growth, there’s been an uptick in brands adding streaming to their media ad spend strategy, resulting in more streaming-specific PR goals for adtech providers.

Trends 170

Trends Advertising Advertising Video 170

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

That makes things more interesting, and possibly more complicated, for those who work in PR for ad tech and entertainment brands. . With advertisers taking notice of the growth, there’s been an uptick in brands adding streaming to their media ad spend strategy, resulting in more streaming-specific PR goals for adtech providers.

Trends 170

Trends Advertising Advertising Video 170

Bianchi Biz Blog

FEBRUARY 1, 2024

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Key expertise of Integrate Communications We have branding, B2B and corporate PR as major expertise in tech, automobile and food industries.

Marketing 106

Marketing Newspapers Print Local 106

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 194

Writing Communications Marketing B2B 194

The Hoffman Agency

MARCH 21, 2024

While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

Leadership 69

Leadership Biotechnology Policies Local 69

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. In an era of digital noise, it’s crucial for brands to stand out while fostering meaningful connections with consumers.

Conference 78

Conference Nonprofit Education Healthcare 78

Prohibition

NOVEMBER 14, 2023

YouTube Music gets a push It was recently announced that Google Podcasts are being discontinued in 2024, transitioning their podcasts onto YouTube music with a goal to make this a prime podcast destination for both creators and listeners. Get in contact today to find out how we could help you.

Instagram 62

Instagram Social Media YouTube B2C 62

Prohibition

FEBRUARY 2, 2024

It’s the first campaign round up of 2024 – and here’s what we’ve loved so far. Some are enjoying the unserious and simple, yet well-crafted design, while others have critiqued the huge price tag and feel that ‘designer brands are running out of hand these days’. An effective campaign that makes sense for the brand and its messaging.

Marketing 62

Marketing Film Creativity B2C 62

Bianchi Biz Blog

SEPTEMBER 7, 2023

It’s becoming more difficult in today’s media environment to generate coverage, especially for automotive and mobility technology suppliers. And YES, it might be easier, but that doesn’t mean it’s the most effective way to promote your brand. Why is that? That way we could control the message, timing and frequency.

Automotive 73

Automotive Media Mobile B2B 73

Burrelles Fresh Ideas

JUNE 6, 2023

One thing is certain, this giant step in the technological revolution is here to stay and only growing more extensive and impactful daily. Content Creation and Curation: AI technologies can assist marketers in creating and curating content. To the average consumer, AI likely snuck up like a mysterious, unknown entity.

Communications 40

Communications Marketing Technology Data 40

5W PR

JANUARY 15, 2024

As the world inches closer to 2024, the echoes of pandemic-driven shi͏fts and emerging economic realities continue to shape consumer behavior. Look for increased adoption of cryptocurrency and blockchain technology in niche markets. Trust in brands is shifting towards peer-to-peer recom͏men͏dations.

Consumer 78

Consumer Ethics Trends Mobile 78

Landis PR

DECEMBER 11, 2023

Now is the time to plan for 2024. If you can get your planning right today, you’ll have an aligned brand message with business objectives, enhance visibility, and be able to build enduring relationships with your audience. Speak to your PR agency – it’s what we do. Again, speak to your PR agency – we live and breathe by it.

Strategy 59

Strategy Company Communications Construction 59

Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. There’s a strong entrepreneurial spirit and a readiness to embrace new technologies and innovations.

Marketing 92

Marketing Local Crisis Management Internal 92

Bianchi Biz Blog

JUNE 14, 2023

In today’s digital landscape, areas such as strategy , content development , digital marketing , SEO & PPC, graphics, landing pages, online advertising, videos, brand identity , and even investor relations all play a crucial role in maximizing brand visibility and business growth. propel your brand to new heights.

Mobile 74

Mobile Automotive Brand Branding 74

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. But before that, I worked for over ten years with three content marketing agencies and one in-house role. You’ve heard carpenters are only as good as their tools. It can read web pages, which saves you some time.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. But before that, I worked for over ten years with three content marketing agencies and one in-house role. You’ve heard carpenters are only as good as their tools. It can read web pages, which saves you some time.

Digital PR 62

Digital PR Tools Google Pitching 62

The Hoffman Agency

DECEMBER 22, 2023

As Asian tech companies rise in global stature, Western MNCs cannot afford to fall behind in APAC (image source: CES) Sustained investment in technology across select Asian markets has made the region an innovation force to be reckoned with: it now accounts for more than half the world’s patents , according to the International Monetary Fund (IMF).

Government 36

Government Local Technology Transportation 36

Buzzstream

MAY 2, 2024

For instance, if our farming post was about drought-resistant crop innovations, we could search for queries like “drought-resistant crops,” “drought news,” and “farming technology innovation.” To better explain who to prioritize when pitching your news, I asked Nicole DeLeon and her team from the content marketing agency North Star Inbound.

Digital PR 62

Digital PR Report How To Pitching 62

Sword and the Script

DECEMBER 22, 2020

A study by a marketing analytics firm found “On average, brands that increased media investment [during a recession] realized roughly a 17 percent growth in incremental sales, and more than half saw subsequent improvements in year-over-year ROIs over a two-year period during the recession.”. Source: 3 Studies Branding and Marketing ).

Survey 178

Survey Marketing B2B Study 178

Buzzstream

MARCH 21, 2024

According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Reddit users echo this in the space as well: MuckRack found in its State of Journalism 2024 that an irrelevant pitch to a journalist is the top reason they won’t cover a post.

Construction 62

Construction How To Media Google 62