ImPRessions - Crenshaw Communications

JUNE 20, 2023

Here are four ad industry and adtech trends to watch during Cannes Lions 2023. However, according to reporting from Forrester, #ads are “just the tip of the iceberg” when it comes to creator marketing in 2023. Cannes Lions 2023 will witness a discussion about corporate activism and how it influences brand perception.

Creativity 156

Creativity Meeting Advertising Advertising 156

PRSay

OCTOBER 20, 2023

For the closing General Session of ICON 2023 on Oct. Photo credit: jim cowsert/ grapevine photo ] The post ICON 2023 Recap: Panelists Talk AI in Communications first appeared on PRsay. 17, PRSA presented an AI Keynote Salon at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn.

Communications 165

Communications Ethics Training Hotels 165

Stuart Bruce

OCTOBER 7, 2023

The Edelman 2023 Future of Corporate Communications survey found that half of respondents see themselves as strategic advisers to or partners to their company’s leadership … © Stuart Bruce - Future of Corporate Communications study finds CCOs investing more in technology was first published on Stuart Bruce's Stuart Bruce the PR Futurist (..)

Corporate 104

Corporate Technology Study Communications 104

The Proactive Report

DECEMBER 2, 2022

None of the above is breaking news, but trends within the visual medium come and go, and with 2023 around the corner, here are some potentially popular things to look out for and implement into your campaigns. Look at what happened with the Corporate Memphis design trend a few years ago. Original Imagery.

Trends 147

Trends Instagram Creativity Small Business 147

PRSay

MAY 3, 2023

According to its “ 2023 Global Communications Report ,” tangible benefits accrue to companies that build and maintain positive reputations. Factors that influence corporate reputation are more complex and varied today than even five years ago.

Reputation 162

Reputation Corporate Report Employee 162

Stuart Bruce

SEPTEMBER 7, 2023

The latest European Communication Monitor 2023 identifies some of the key trends and issues that public relations and corporate affairs professionals need to be aware … © Stuart Bruce - The future of public relations in Europe – European Communication Monitor 2023 was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce (..)

Publicity 89

Publicity Communications Crisis Communications Corporate 89

Institute for Public Relations

MARCH 19, 2024

was conducted from June 13 – 26, 2023. 80% of Gen Z respondents described their … Continue reading Do Employee and Corporate Values Align? This summary is provided by the IPR Organizational Communication Research Center Integral analyzed the current state of the U.S. workplace and how employees feel about it.

Employee 52

Employee Corporate Survey Communications 52

Reputation Us

FEBRUARY 27, 2024

PART 2 (of 5) – Reputation Value and Risk Insurance companies increasingly recognizing a solid corporate reputation as a valuable and insurable asset. Risky Value So how do you determine the value of your corporate reputation in order to mitigate potential risk to it? Your company’s good name is one of your greatest assets.

Reputation 78

Reputation Corporate Insurance Insurance 78

Sword and the Script

DECEMBER 20, 2022

“PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?)

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

DECEMBER 19, 2023

Corporate communications teams emphasized “repurchase” “According to Cision data shared with Fast Company , ‘repurchase’ is among the most common keywords in this season’s earnings releases. Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI.

B2B 106

B2B Survey Pitching Software 106

ImPRessions - Crenshaw Communications

JULY 5, 2023

While I don’t have a ready-made solution for democratizing certain Cannes events, we need to explore and address the undertones and work to make corporate Cannes activities feel less like a “let them eat cake” moment. Consider, for example, the Spotify concert series, which felt excessively insular.

How To 156

How To Meeting Industry Examples 156

The Proactive Report

NOVEMBER 1, 2022

There are many instances of corporations falling short with their communications. Management needs to ensure that the teams are well-versed in their corporate culture, digital transformation, and how to communicate effectively with all stakeholders both internal and external. Concepts and ideas are the way we think.

Communications 130

Communications Social Media Employee Crisis 130

Institute for Public Relations

OCTOBER 24, 2023

This summary is provided by the IPR Center for Diversity, Equity, and Inclusion McKinsey & Company analyzed the current state of women in corporate America and their workplace experiences. In addition, interviews of 33 women … Continue reading Women in the Workplace 2023 →

Policies 52

Policies Interviews Corporate Data 52

Reputation Us

OCTOBER 17, 2022

Preparing for 2023 takes research, outside perspective and insights on “what’s lingering around the corner.” See 2023 speaking topics below. 2023 SPEAKING TOPICS. 2023 SPEAKING TOPICS. From ESG to DEI to social justice, it is incumbent upon leaders, organizations, and corporations to take a stance…NOW!

Reputation 78

Reputation Crisis Social Media Corporate 78

Bianchi Biz Blog

OCTOBER 3, 2022

After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. And it appears the 2023 version, slated for Jan. 3-8, 2023, in Las Vegas, may maintain that status. million square feet of exhibit space.

Automotive 128

Automotive Mobile Technology Hotels 128

Presspage

APRIL 4, 2023

Euronext Corporate Services empowers listed companies with cutting-edge solutions and tailor-made advisory services to address their most critical needs in capital markets. Amsterdam, 4 April 2023. To maintain a level playing field, IR departments need to embrace more robust technology.

Corporate 78

Corporate Print Financial Web 78

Communications Conversations

OCTOBER 28, 2022

Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. Those blogs probably drive organic traffic to their corporate sites (a huge goal, I’m sure).

Blogging 109

Blogging Corporate Survey Interviews 109

Landis PR

JANUARY 8, 2024

Corporations have paid untold millions to branding and marketing gurus to achieve a fraction of this success. Heidi Klum partners with Cirque du Soleil for her 2023 Halloween costume By Andie Davis Heidi Klum is the “Queen of Halloween,” and it’s become a guessing game each year as to what she’ll think up next.

Film 59

Film Twitter Viral Social Media 59

Agility PR Solutions

JANUARY 26, 2023

The latest volume of the firm’s 2023 Ethical Culture […] The post New ethical culture report reveals the impacts of the pandemic on corporate accountability appeared first on Agility PR Solutions.

Ethics 78

Ethics Corporate Report Study 78

Solo PR Pro

DECEMBER 20, 2022

1 business goal for 2023. My #1 goal for 2023 is to introduce some new resources for founders and small business owners who are just starting out in their PR journey: namely an email newsletter and a course. Michael Ares, MDA Corporate Marketing, LLC. 5 solo PR pros share their No. Kathy Casciani, Azul Communications.

Resources 77

Resources Energy Small Business Corporate 77

Stern + Associates

APRIL 26, 2023

At Stern Strategy Group, we have unique insights into the most cutting-edge themes that are making waves among our corporate partners in 2023. The post These Hot Topics Are Moving the Needle in 2023 appeared first on Stern Strategy Group.

Technology 62

Technology Engineering Corporate System 62

Stern + Associates

JANUARY 12, 2023

So far, our sense of the media narrative is that this backlash isn’t going away in 2023, making it difficult for companies to unambiguously tout ESG as they once did. So, how should your company communicate around ESG (or stakeholder capitalism, since the “ESG” label is itself more contested now) in 2023?

Communications 62

Communications Energy Employee Strategy 62

Institute for Public Relations

JULY 1, 2023

voters was conducted April 18 – May 1, 2023. 54% of registered voters thought global … Continue reading Majority of Americans Think Corporations Should “Do More” about Climate Change → A national survey of 861 registered U.S. Key findings include: 1.)

Corporate 52

Corporate Energy Policies Survey 52

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Jessica is vice president – account service at Bianchi PR with more than 25 years of PR experience across the corporate, industrial and community perspectives.

Mobile 113

Mobile Technology Automotive Interviews 113

Reputation Us

DECEMBER 15, 2023

EIGHT REPUTATION ACTIONS TO TAKE IN 2024 Merriam-Webster crowned “authentic” as its dictionary word of the year in 2023, setting the tone for 2024. Your corporate reputation requires constant investment and cultivation. REPUTATION is what others say (or don’t say) about your organization, industry and competition.

Reputation 78

Reputation Corporate Real Estate Technology 78

Bianchi Biz Blog

JUNE 15, 2023

According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. 13 – Thursday, Sept. The show opens to the public Saturday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. In 2023, powerful campaigns strengthened PR’s ability to improve brand reputation and influence, while also strengthening customer adoption and loyalty. Here are a few predictions that PR pros should take note of as we enter February.

Trends 186

Trends B2C Video Measurement 186

Reputation Us

DECEMBER 14, 2022

As we move into 2023, (incidentally, the year of the Rabbit) the year is predicted to be an eventful and regenerating period, with a focus on relationships. As more companies enter Web3, the structure—expected to replace centralized, corporate platforms—will most likely be the future of doing business online by the end of the decade.

Reputation 78

Reputation Insurance Insurance Employee 78

Reputation Us

FEBRUARY 21, 2023

This year, the 2023 Edelman Trust Barometer , released in January, says the private sector must act to maintain its position as the most trusted institution, especially in the current volatile world where all organizations are being tested. But content also includes your press releases, corporate communications and annual report.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Institute for Public Relations

JANUARY 23, 2023

Key findings include:1.) … Continue reading 2023 CxO Sustainability Report → The post 2023 CxO Sustainability Report appeared first on Institute for Public Relations. A survey of 2,016 CxOs (C-level executives) was conducted by KS&R Inc. and Deloitte from Sept. –

Report 52

Report Survey Publicity Government 52

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

But at a corporate level it’s a strategic imperative with real implications for company reputation and even performance. According to Paul Argenti, a professor of corporate communication at Dartmouth College, such visibility can be a critical component of effective strategy execution.

Corporate 182

Corporate Analysis Reputation Trends 182

Institute for Public Relations

OCTOBER 6, 2023

There is no excerpt because this is a protected post.

Corporate 52

Corporate Brand Branding Consumer 52

Communications Conversations

JANUARY 10, 2023

I missed the following folks in 2022 (but would definitely still be up for meeting in 2023): Renewal by Andersen’s Katie Zess. So, who’s on deck for 2023? We’ll make that happen in 2023! 2023 is that sometime! The post 13 people I’d love to have coffee with in 2023 first appeared on Arik Hanson.

Real Estate 60

Real Estate Meeting Hotels Exercises 60

Sword and the Script

JUNE 13, 2023

To that end, the 2023 State of the Media Report by Cision is a useful resource. This company makes the key cards that many corporations use to give employees office access. So, how can PR improve their odds in media relations? I recently spent some time perusing the findings and took note of a few of the statistics that stood out.

Journalism 127

Journalism Media Relations Report Media 127

Reputation Us

SEPTEMBER 18, 2023

On October 13, 2023, ReputationUs ’s (RepUs) President Casey Boggs will orchestrate and instruct a communication-based workshop for more than 30 national police department’s Captains, Sergeants, Majors and Lieutenants during the Southern Police Institute ’s 150 th Administrative Officer’s Course.

Reputation 158

Reputation Crisis Course Corporate 158

Reputation Us

MARCH 20, 2024

The dynamic relationship between your corporate reputation and influencer engagement underscores the importance of building and safeguarding a positive brand image. According to Influencer Marketing Hub’s 2023 Benchmark Report , 82 percent of respondents planned a dedicated budget for influencer marketing. The Social Influencers.

Reputation 78

Reputation Journalism Financial Corporate 78