Everything and ethics with Mark McClennan, PRSA’s 2016 National Chair and EthicalVoices host
Axia PR
JUNE 14, 2022
In this episode, Mark McClennan, 2016 PRSA National Chair and host of EthicalVoices , shares his expertise on ethics.
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Marketwired
FEBRUARY 26, 2016
Just in the past month many predictions have been made about 2016 PR trends, and a lot of them have overlapping themes. We all know the importance of curating organic content for your online audience, but new levels of pressure to do so have made this truly vital for 2016. How to Evolve with the 2016 #PRTrends Click To Tweet.
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Deirdre Breakenridge
JANUARY 12, 2016
ET to kick off 2016 with a Twitter chat discussion on PR Strategy. On January 19th, Shonali and our community will share insights on how to move forward in 2016, with a solid PR strategy in place. The post Kicking Off #PRStudChat in 2016 with PR Strategy appeared first on Deirdre Breakenridge. … Read more.
Cision
AUGUST 23, 2016
According to Cision’s 2016 Global Social Journalism Study published this week, nearly half (48 percent) of U.S. Uncover more social media trends by downloading our 2016 Global Social Journalism Study now. journalists say they would be unable to carry out their work without social media.
Cision
AUGUST 19, 2016
“If you want your pitch to be noticed in a flood of product releases, know when to send it,” writes Anna Marevska in our recent blog post How to Pitch Holiday Gift Guide Editors. Issue Date: 11/22/2016. News: 8/24/2016. Features: 8/24/2016. Advertising: 8/24/2016. Issue Date: 11/15/2016.
Cision
OCTOBER 26, 2016
The PRSA 2016 International Conference in Indianapolis brought together some of today’s top thought leaders in the field of communication– and then some. PR Newswire (@PRNewswire) October 23, 2016. PR Newswire (@PRNewswire) October 23, 2016. PR Newswire (@PRNewswire) October 23, 2016. .
Cision
SEPTEMBER 20, 2016
As Cision’s 2016 Global Social Journalism Study notes, email continues to not only be the most common form of contact between journalists and PR professionals, it’s also the most preferred. Keep scrolling for key insights and download the 2016 Global Social Journalism Study for the full results.
ImPRessions - Crenshaw Communications
SEPTEMBER 28, 2016
Every presidential election is a showcase for public relations and political strategy, but the 2016 race has taken PR to a whole new level. Here’s what PR people can learn – so far – from the 2016 election campaigns. The post What PR Can Learn From The 2016 Election appeared first on Crenshaw Communications.
Cision
MARCH 3, 2016
Last week, we released the State of the Media 2016 Report , which used a survey of over 300 journalists and Cision’s own media experts to provide insights into how to build better relationships with the media and earn more coverage. Periscope launching to join the ranks of Meerkat and Stream.
Cision
OCTOBER 4, 2017
Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. According to the Content Marketing Institute’s 2016 Benchmarks, Budgets, and Trends — communication teams aim to: Publish more engaging content. Multimedia is a crucial component to impactful modern-day journalism.
ImPRessions - Crenshaw Communications
FEBRUARY 9, 2016
As with any relationship, it’s built on mutual respect and understanding, and learning how to provide value to one another so the relationship continues to work going forward, as we recently had the pleasure of writing about in this post. The post SWAK: PR Valentines For 2016 appeared first on Crenshaw Communications.
Cision
SEPTEMBER 12, 2016
She thinks it’s kind of stupid and she’s right (#superfluous), but it’s always funny to me because it demonstrates how little thought goes into using them. Every day I text my wife hashtags.
PRSay
OCTOBER 21, 2022
But in 2016, after a public feud involving rapper Kanye West and his then-wife, Kim Kardashian, Swift’s plans for her next album slammed to a halt. When unexpected challenges arise, even the most long-anticipated campaigns may have to wait. From 2006–2014, Taylor Swift released albums on a consistent two-year cycle.
Cision
DECEMBER 29, 2015
Soon 2015 will fade into history, so it’s time to forecast which content marketing strategies are most likely to follow through in 2016 and which of them will die a fast death. Want to deliver valuable content in 2016? Learn how to build a brand journalism program with Cision’s free white paper! Social Media.
Cision
SEPTEMBER 5, 2017
In 2016, Hallmark , a leading greeting card, and gift manufacturer collaborated with Instagram influencers to promote their holiday-2016 collection of keepsake ornaments. A post shared by Tanesha Awasthi (@girlwithcurves) on Nov 23, 2016 at 4:23pm PST. You may also need to identify the topics and trends that resonate with them.
Shift Communications
DECEMBER 28, 2016
Want to see how to do this for your blog? Here’s how. Our top posts from the second quarter of 2016 focused on PR and marketing technology skills, Facebook branded content, and measuring influencer performance. In April of 2016, Facebook decided to change the game and reporting methods for the typical influencer.
Cision
AUGUST 14, 2017
HubSpot reported in 2016 that 43 percent of readers skim online content. So how do you keep them engaged? The post How to Write High-Quality Press Release Content appeared first on Cision. Use Multimedia Assets to Engage Your Audience — and Avoid Boring Them. Use multimedia.
Cision
DECEMBER 11, 2017
HubSpot reported in 2016 that 43 percent of readers skim online content. So how do you keep them engaged? The post How to Write a Press Release That Converts appeared first on Cision. Use Multimedia Assets to Engage Your Audience — and Avoid Boring Them. Use multimedia.
Marketwired
DECEMBER 15, 2015
31, you will be inundated with emails, blogs, and podcasts advising you how to get ready for 2016. In 2016, we want to make your lives a bit less hectic (hopefully). What should you look for in 2016? What are you looking forward to in 2016? Between now and Dec. Let’s make this easy for PR pros, though.
The Proactive Report
JUNE 15, 2016
This list of the top 25 skills that can make you more marketable in 2016 and beyond was published on the Official LinkedIn blog. The skill that’s needed is how to find that data and what to do with it. One tool you should know how to use is Google Analytics. Having data without insights is totally useless.
Sword and the Script
DECEMBER 31, 2016
The year of 2016 brought a fairly significant evolution for this website. In May 2016, the blog Sword and the Script became the digital foundation of an Atlanta-based PR and marketing agency: Sword and the Script Media, LLC. Over the course of 2016, I published some 84 posts, on PR , marketing and social media.
Shift Communications
DECEMBER 29, 2016
Want to see how to do this for your blog? Here’s how. Our top posts from the third quarter of 2016 focused on Google Analytics, digital ethnography, and content overload. Google introduced its Google Analytics™ Demo Account in August 2016. Let’s jump in: Why PR Pros Need the New Google Analytics Demo Account.
Cision
SEPTEMBER 26, 2017
A report from Content Marketing Institute (CMI) conducted in 2016 found that 47 percent of enterprise marketers planned to increase their budgets for content marketing over the following 12 months. Provide readers with some actionable tips on how to handle challenges and achieve success in the long run. How to decide what to measure?
Shift Communications
DECEMBER 27, 2016
Want to see how to do this for your blog? Here’s how. Our top posts from the first quarter of 2016 focused on the different ways data and analytics have transformed the efforts of public relations professionals and how they affect client expectations. TOP DATA-DRIVEN PR TRENDS OF 2016: INTERACTIVE INFOGRAPHICS.
Waxing UnLyrical
OCTOBER 5, 2016
Sahana (@hellosahana) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. Angela Sinickas (@sinickasa) September 8, 2016. Katie Delahaye Paine (@queenofmetrics) September 8, 2016.
Cision
JANUARY 8, 2018
For example, a company, Kraton, unveiled a new brand identity at K 2016. In addition to learning more about Kraton’s products, K 2016 attendees and media got to fully immerse themselves in Kraton’s new brand, creating a memorable experience for all. Campaign Launch.
Wadds Inc.
NOVEMBER 12, 2022
Mastodon launched in 2016. How to choose a Mastodon server Mastodon is made up of a series of instances hosted on a voluntary basis by administrators or moderators. How to create a Mastodon account Users sign-up to a Mastodon instance rather than a centralised service. It now has more than six million users.
Shift Communications
DECEMBER 2, 2016
Our team took his insights and placed two different bylines, one for Mobile Marketer and one for VentureBeat , that offered marketers advice on how to harness the power of Apple’s new rich push notifications that debuted with the iOS 10 system. Mary McGuire. Account Manager. Want meaningful earned media coverage for yourself in 2017?
Shift Communications
DECEMBER 11, 2015
2016 in the Chinese Zodiac is the year of the Monkey, whose attributes include being “smart, quick witted, frank, optimistic, ambitious and adventurous.” Consider how your content works on mobile, and how to make your visuals represent well with shorter, punchier writing. Here’s to an exciting 2016. Derek Lyons.
Solo PR Pro
JUNE 21, 2022
How to take a vacation as a business owner. Back in 2019, I took my first “real” vacation since starting my business in 2016 — a three week trip to Australia where I fully unplugged. You get to decide how to structure your time off. It allows you the chance to step away from real life, relax and recharge.
OnePitch
SEPTEMBER 21, 2022
In November 2016, the __ property became a National Historic Landmark listed on the national registry, which you can see here (search Century Electric Foundry Complex). The post Pitches That Placed: How to Pitch Travel + Leisure appeared first on The TypeBar. Want more blogs like this?
ImPRessions - Crenshaw Communications
JANUARY 31, 2019
Dollar Shave Club didn’t build a billion-dollar business and sell to Unilever in 2016 without throwing a few bombs. The post Challenger Brands: Here’s How To Win At PR appeared first on Crenshaw Communications. Your brand needs to do more than that to build inroads and tell your story effectively.
The Stalwart Blog
OCTOBER 8, 2015
That means identifying what worked and recognizing what didn’t and how to make changes. As we look towards 2016, here are five things every PR professional can do to prepare for a successful year ahead. Do you want to learn more about Periscope and incorporate it into more campaigns in 2016? Create editorial calendars.
ImPRessions - Crenshaw Communications
JANUARY 23, 2018
With Valentine’s Day on the horizon and many looking for tips on love in their personal lives, we thought it a good time to look at how to do the same for the brands. No one knows this better than Facebook, which received negative backlash over reports of fake news and Russian intervention in the 2016 elections.
ImPRessions - Crenshaw Communications
NOVEMBER 20, 2017
The sixth annual # givingTuesday on November 28 will probably smash 2016’s record-breaking haul of $168 million in charitable donations and thousands of hours donated to those in need. The post How To Engage Millennials In Corporate Social Responsiblity appeared first on Crenshaw Communications.
Cision
DECEMBER 28, 2015
As we head into 2016, it is important to take a moment to reflect and evaluate. In preparing to wave goodbye to 2015, agencies are eager to begin working with new clients while cultivating winning collaborations with existing ones for a more fruitful 2016. . How To Win It. How To End It. Next Level Thinking.
Shift Communications
OCTOBER 15, 2015
It’s the fall – which means back to school, back to work and pretty soon planning for 2016. Both in-house and agency marketing teams will be defending the year’s work, planning for 2016 and securing (or hopefully expanding!) How can you showcase your current work in the best light and set the stage for an even more successful 2016?
Ethical Voices
JANUARY 22, 2024
He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?
Cision
MAY 31, 2017
In October 2016, a few weeks before the premiere of the much-anticipated “Gilmore Girls” revival, Netflix recreated the fictional Luke’s Diner and served free coffee in pop-up shops across the country. The post Brands, Here’s How to Captivate Consumers in the Age of Distraction appeared first on Cision.
Cision
FEBRUARY 29, 2016
And with the 2016 presidential election drawing closer, PACs are struggling to confront their biggest problem. So how can organizations demonstrate the importance of their PACs when no one is listening? They need to rethink how they communicate with their audiences. When we talk about PACs, they’re predisposed to ignore us.”.
ZudePR
DECEMBER 30, 2016
All the reviews below were featured in my irregular reading list email: I issued seven in 2016. 1: Deep Work: Rules for Focused (Sic) Success in a Distracted World by Cal Newport (2016) £10.49. P.S. Cialdini brought out a follow-up book in September 2016. How long someone’s been doing it is overrated. Sign Up Now.
Waxing UnLyrical
AUGUST 17, 2016
Our main topic of the month was multimedia—and, of course, how to measure it. Heidi Sullivan (@hksully) August 9, 2016. Heidi Sullivan (@hksully) August 9, 2016. Dan Farkas (@danfarkas) August 9, 2016. Dan Farkas (@danfarkas) August 9, 2016. Rachael King (@rachaelgking) August 9, 2016. 1/2 #MeasurePR. —
Cision
FEBRUARY 15, 2016
Brands put a lot of time, money and coordination behind hosting events, but not all think about how to target attendees beyond the traditional customer or prospect. Cision’s 2016 State of the Media Report, to be released Tuesday, found that the majority of journalists (93 percent) prefer to be contacted via email.
5W PR
NOVEMBER 23, 2021
If you are wondering how to do any of the unique formatting for your bio, message, or responses, do it in Word and then copy and paste it. When users do log on to the app, they stay on Instagram for an average of nearly 30 minutes every day, and that number has been increasing by a minute every year since 2016. Instagram Users.
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