2015 and Corporate - Public Relations Today

The corporate blog makes a major comeback in 2020

Communications Conversations

DECEMBER 4, 2020

Since it’s 2020 and everything sucks, allow me to take you back to 2015. Oh, and also, corporate blogging was almost dead. But, corporate blogging was down. People were spending more time there than on corporate blogs. Corporate blogging was on the way out, it seemed. A corporate blog was a logical solution.

Corporate

Corporate Blogging Banking Measurement

Corporate Social Responsibility Everyone Should See

Mindful Marketing

SEPTEMBER 19, 2020

According to the Centers for Disease and Prevention (CDC), in the United States in 2015, there were 1.02 Its mission is to make a life-sustaining service safely available to a group of consumers who are consistently underserved. million blind people , i.e., who had vision impairment of 20/200 or worse. Furthermore, 3.22

Corporate

Corporate Consumer Employee Print

6 Pragmatic Content Marketing Predictions for 2015

Sword and the Script

DECEMBER 16, 2014

The organization published its list in a blog post yesterday titled 60 Content Marketing Predictions for 2015. 60 Content Predictions for 2015 by Content Marketing Institute from Content Marketing Institute. In B2B in 2015, we will see…Marketing ops will come of age,” writes Doug Kessler of Velocity Partners , based in the UK.

Content Marketing

Content Marketing Marketing Writing Infographics

How PR and corporate communications can use animated gifs

Stuart Bruce

MARCH 16, 2017

As public relations and corporate communications needs to become increasingly more visual gifs are one of the easiest and most effective ways to do it. Seven ways PR and corporate communications can use GIFs. Danny Sullivan (@dannysullivan) 27 March 2015. In Harry Potter newspaper pictures are alive with characters that move.

Corporate

Corporate Communications Public Affairs Newspapers

Corporate America Looks to PR for Digital and Social

The Proactive Report

JANUARY 8, 2016

It would appear that the corporate pendulum is swinging away from marketing as the place for social media to PR. More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. This is up from 39% in 2013. Only 28% picked the marketing department.

Corporate

Corporate Digital PR Social Media Study

Corporate America Looks to PR for Digital and Social

The Proactive Report

JANUARY 8, 2016

It would appear that the corporate pendulum is swinging away from marketing as the place for social media to PR. More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. This is up from 39% in 2013. Only 28% picked the marketing department.

Corporate

Corporate Digital PR Social Media Study

Corporate America Looks to PR for Digital and Social

The Proactive Report

JANUARY 8, 2016

It would appear that the corporate pendulum is swinging away from marketing as the place for social media to PR. More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. This is up from 39% in 2013. Only 28% picked the marketing department.

Corporate

Corporate Digital PR Social Media Study

The PR Implications of Edelman’s 2015 Trust Barometer Study

Cision

AUGUST 17, 2015

According to Edelman’s 2015 Trust Barometer , “This year’s study also found that a company’s in-house technical experts (e.g., The order of most to least trusted remained the same in 2014 and 2015: NGOs. Jeremy Bamidele is a corporate communications specialist, publicist, and journalist based out of Los Angeles. Government.

Study

Study Engineering Mobile Crisis

Principles for Communicative Discipline

Doctor Spin

JANUARY 19, 2024

Here we go: Communicative Discipline Spin Academy | Online PR Courses Communicative Discipline For corporate communications in general, and communicative leadership in particular, I recommend a direct approach to intrapersonal communication: Rationalise and simplify—never let trivial tasks or topics become complicated or emotional.

Communications

Communications eBook Leadership Corporate

LT Public Relations’ Casey Boggs Elected 2015 President of ACG Portland

Reputation Us

DECEMBER 12, 2014

ACG Portland Elects 2015 President, New Board Members Association elects Casey Boggs as president; adds Carole Bentley, Joe Sillay, Gary Mortensen and Mark Birge as board members Portland, Ore., The post LT Public Relations’ Casey Boggs Elected 2015 President of ACG Portland appeared first on LTPR.

Publicity

Publicity Corporate

Talking Points Podcast: Is corporate blogging cooling?

Communications Conversations

DECEMBER 3, 2015

SHOW NOTES – December 3, 2015. . The 2015 Fortune 500 and Social Media: Instagram Gains, Blogs Lose”. Should you remove the comments section from your corporate blog?”. SPOTLIGHT: “Holiday Inn Express Delivers First BREAKFA-moji Keyboard”. link]. . “Is Is It Time to Ditch Your Company Blog’s Comments Section?”.

Corporate

Corporate Blogging Conference Instagram

Renewal

Wadds Inc.

APRIL 17, 2024

A new book will explore the future of Britain through the perspective of corporate communications and public relations practitioners. Our view is that corporate communications and public relations practitioners are the eyes and ears of organisations, agencies and in-house across all aspects of the economy and society.

Public Affairs

Public Affairs Policies eBook Healthcare

How to Deliver a Genuine Corporate Apology [UML]

Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

Corporate

Corporate Airlines How To Crisis

Seven “PR Is Stranger Than Fiction” Predictions for 2015

Ishmael's Corner

JANUARY 4, 2015

After careful study, number crunching and extrapolation, I’ve concluded that 2015 will bring us several “PR moments.”. So many executives have been exposed for inflating their academic achievements in college, but 2015 turns this one inside out. Google issues an apology making it clear Corporate did not approve the t-shirts.

Transportation

Transportation Journalism Google Employee

PR in 2015: The Trouble with Authenticity

Mark My Words

DECEMBER 29, 2015

In 2015 we all loved authenticity, right? Beyoncé , rated as 2015’s most powerful female musician, hasn’t given an interview since 2013. For some of the great blunderers of the year -corporates and celeb-prats- PR’s magical powers were unsurprisingly limited. 2015 was a vintage year for pointless stunts.

Journalism

Journalism Wikipedia Film Interviews

New Year’s Honours 2015

Stuart Bruce

DECEMBER 29, 2014

He now lives in the US and has held several senior PR positions with Microsoft including leading PR for Corporate Citizenship, Windows and now Office. Sarah Pinch @ms-organised – Sarah has the unenviable task of taking over from Stephen Waddington as president of the CIPR for 2015.

Ethics

Ethics Local Blogging Internal

VW’s former CEO pays dearly for crisis misconduct—PR lessons for brands

Agility PR Solutions

JUNE 15, 2021

Back in March, the supervisory board for the corporation reviewed all of the findings regarding the “dieselgate” scandal from 2015. Back in 2015, the company was uncovered to have been using illegal software […].

Crisis

Crisis Brand Branding Software

Six social media and digital communications trends for 2015

PR Conversations

DECEMBER 19, 2014

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation. Future demands smart personalisation.

Social Media

Social Media Trends Communications Crisis Management

What’s PR En Route to in 2015? PRTech

Waxing UnLyrical

DECEMBER 12, 2014

What’s PR En Route to in 2015? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn What’s PR En Route to in 2015? I hope you’re buckled up, because the ride’ll just get faster. rebekah iliff techpr'

Technology

Technology Resources Tools Data

Best and Worst of Sword and the Script in 2015

Sword and the Script

DECEMBER 29, 2015

My 5 Most Popular Posts of 2015 via @profkrg. Top Three Spin Sucks PR Blog Posts of 2015 via @spinsucks. Top 5 Posts of 2015. In an effort to understand what resonated, here is what the readers of this blog said were the best posts on the Sword and the Script in 2015. Worst 5 Posts of 2015. Look before you leap.

Content Marketing

Content Marketing Reddit Crisis Case Study

From start-up to PR powerhouse: Looking back at 15 years of Presspage

Presspage

APRIL 11, 2024

By 2015, it had opened a second office in Chicago. As a final note, he adds: "Corporate communications teams have always been our heroes at Presspage. Presspage has celebrated 15 years of successful partnerships with corporate communications teams around the globe. What keeps us going strong after all these years is our team.

Enterprise

Enterprise Automotive Company Airlines

Corporate Sustainability Reports – A Massive Undertaking with a Ton of Payoff

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills. General Motors.

Corporate

Corporate Report Survey Government

What is PR? A definition for 2015

Stuart Bruce

JANUARY 5, 2015

Why in 2015 are we still asking what is PR? In this role of corporate counsel there is also a benefit in being close to, but not on the board, as that enables the PR counsellor to be more neutral as they aren’t the decision maker. CIPR corporate communications Marketing PR strategy public relations Reputation Management'

Reputation

Reputation Corporate Ethics Communications

11 great opportunities thanks to 22 people in 2015

Communications Conversations

DECEMBER 30, 2015

I’m really writing this post for 32 people who helped me along in one way, shape or form in 2015. Opportunity: Working with top corporate communicators as part of our local Mastermind Group. Started this group earlier in 2015, and I couldn’t be happier (and more lucky) with how things have turned out. Check that.

Groups

Groups Local Meeting Corporate

Monday Roundup: 2015 Marketing and PR Trends

Waxing UnLyrical

JANUARY 26, 2015

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. 6 Digital Marketing Trends to Watch in 2015. 9 social media trends to watch in 2015. Five 2015 digital marketing trends for your consideration. ” is the Big Trend of 2015.

Trends

Trends Marketing Social Media Web

#measurePR Recap (October 2015): Around the World with #measurePR

Waxing UnLyrical

OCTOBER 9, 2015

. — Diane Bégin (@dibegin) October 6, 2015. AmecOrg (@AmecOrg) October 6, 2015. Shonali Burke (@shonali) October 6, 2015. measurePR — Michelle Hinson (@MichelleHinson) October 6, 2015. BXRcyrRaPv — Ai Zhang (@aiaddysonzhang) October 6, 2015. measurePR — Diane Bégin (@dibegin) October 6, 2015. measurepr. (Q3).

Measurement

Measurement System Facebook Corporate

Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Conference

Conference Internal International Leadership

Monday Roundup: PRSA Counselors Academy 2015

Waxing UnLyrical

MAY 4, 2015

Emergency surgery prevented me from traveling to Laguna this past week for PRSA Counselors Academy 2015 … gah! Monday Roundup: PRSA Counselors Academy 2015 is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Community

Community Content Marketing Travel Agency

PR Trends for 2015: 7 To Watch

Waxing UnLyrical

JANUARY 23, 2015

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. PR Trends for 2015. PR Trends for 2015: 7 To Watch is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Trends

Trends Measurement Analytics Education

Cision PAC Software Remains Most Trusted for FEC Filing

Cision

MARCH 15, 2016

Trust the software that more corporations, trade associations, membership organizations and labor unions used to file their 2015 year-end disclosure reports with the FEC than any other vendor software: Cision (formerly Vocus) PAC compliance software. Of the top 1,000 PACs that filed with the FEC in 2015, Cision is used by 234 of them.

Software

Software Corporate Government Data

State of Social Media Q4 2015: Less than 25% Active LinkedIn Members

Shift Communications

FEBRUARY 5, 2016

Mobile user growth also stumbled in Q4: Our last growth statistic: the total number of LinkedIn corporate customers continues to grow. This is good news if you’re a job seeker; the more corporate customers use LinkedIn’s talent management software, the more valuable your profile. Christopher S.

LinkedIn Social Media Mobile Media

Public Relations Objectives

Doctor Spin

FEBRUARY 22, 2024

In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. Coach and prepare corporate spokespeople. Corporate Communication as a Discipline. Managing the narrative: Investor relations officers and corporate disclosure✰.

Publicity

Publicity Public Affairs Journalism Corporate

Monday Roundup: Best WUL Guest Posts of 2015

Waxing UnLyrical

DECEMBER 14, 2015

What were your favorite WUL guest posts in 2015? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Best WUL Guest Posts of 2015. What subjects would you like us to tackle in 2016?

Storytelling

Storytelling Video Leadership Writing

Will first gen social media marketers start to burn out in 2015?

Communications Conversations

JANUARY 5, 2015

However, it does play into what I see to be a more plausible trend in 2015 (and subsequent years): Burnout for early adopter social media marketers. We’re seeing people take on more diverse leadership roles (overseeing areas like Corporate Communications, PR and Integrated Marketing). This is just my opinion, keep in mind.

Social Media

Social Media Marketing Media Trends

Should you remove the comments section from your corporate blog?

Communications Conversations

DECEMBER 1, 2015

Part of my presentation caused a bit of a stir: My prediction that more people (and I would also argue, companies) will remove comments from their corporate blogs in the year ahead. If your corporate blog is like many, it gets few thoughtful comments. The Allstate blog is commonly listed on many “best corporate blog” lists.

Corporate

Corporate Blogging LinkedIn Conference

From Taylor Swift To Snapchat: 10 MaccaPR Posts That Captivated our Readers in 2015

MaccaPR

JANUARY 11, 2016

Now that our MaccaPR blog is heading into its fourth year, come with us as we revisit the most successful posts of 2015. Earlier in 2015, Hyundai asked: Can a car deliver a message to space? Unless you've been living under a rock, you ’ve noticed that Taylor Swift was the Social Media Marketing Queen of 2015. percent of U.S.

Content Marketing

Content Marketing LinkedIn Nonprofit Advertising

Effective Strategy Starts With a Robust Communication Plan

Stern + Associates

JUNE 22, 2023

Corporate communication isn’t just a tool to roll out when a problem arises – it should be an integral part of an organization’s strategy , says Dartmouth Tuck School of Business Corporate Communication and Leadership Professor Paul A. asks Argenti, who authored “ Corporate Responsibility ” (SAGE Publications, 2015).

Strategy

Strategy Communications Crisis Communications Corporate

#measurePR Recap (June 2015): Measuring Content

Waxing UnLyrical

JUNE 26, 2015

measurePR Recap (June 2015): Measuring Content is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (June 2015): Measuring Content. Steve’s slide.

Measurement

Measurement Journalism Video Community

#measurePR Recap (November 2015): Measuring Multimedia

Waxing UnLyrical

NOVEMBER 20, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (November 2015): Measuring Multimedia. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Measurement

Measurement Google Twitter Groups

6 steps to staying calm during a PR crisis

Agility PR Solutions

JUNE 16, 2019

Those numbers show that in 2015, corporations paid $59 billion in fines, a more than five-fold increase over the $11 billion paid […]. The number of headlines denoting a company crisis has nearly doubled when comparing this decade to last, according to McKinsey & Company.

Crisis

Crisis Corporate Company Analysis

#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

JULY 30, 2015

measurePR Recap (July 2015): Internal Communications is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (July 2015): Internal Communications.

Internal

Internal International Communications Measurement

7 of the most unique and interesting Instagram brand campaigns in 2015 (so far)

Communications Conversations

JULY 29, 2015

A video posted by Nordstrom (@nordstrom) on Jul 16, 2015 at 4:14pm PDT. According to this Mobile Marketer post , Nordstrom used a visual of an Instagram post featuring a 55-foot dress on its corporate headquarters in Seattle. A video posted by GAP (@gap) on Apr 8, 2015 at 7:54am PDT. NSale #instaphoto #seattle #drone.

Instagram

Instagram Brand Branding Creativity

Recap: the September 2015 #measurePR-palooza

Waxing UnLyrical

SEPTEMBER 25, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Recap: the September 2015 #measurePR-palooza. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis. Wouldn't you like to be in her kitchen?

Measurement

Measurement Web Analytics Twitter

20 Retail Journalists You Should be Following on Twitter in 2020

ImPRessions - Crenshaw Communications

MAY 7, 2020

Since 2015, Adrianne has been covering marketing strategies for retailers for AdAge. Ben reports for Retail Dive, an industry go-to, covering retail policy, finance and bankruptcy and how these trends are affecting major corporations. . Adrianne Pasquarelli @SheLikesToShop. Kate Taylor @Kate_H_Taylor. Ben Unglesbee @Ben_Unglesbee .

Retail

Retail Twitter Real Estate Trends

The corporate blog makes a major comeback in 2020

Corporate Social Responsibility Everyone Should See

Trending Sources

6 Pragmatic Content Marketing Predictions for 2015

How PR and corporate communications can use animated gifs

Corporate America Looks to PR for Digital and Social

Corporate America Looks to PR for Digital and Social

Corporate America Looks to PR for Digital and Social

The PR Implications of Edelman’s 2015 Trust Barometer Study

Principles for Communicative Discipline

LT Public Relations’ Casey Boggs Elected 2015 President of ACG Portland

Talking Points Podcast: Is corporate blogging cooling?

Renewal

How to Deliver a Genuine Corporate Apology [UML]

Seven “PR Is Stranger Than Fiction” Predictions for 2015

PR in 2015: The Trouble with Authenticity

New Year’s Honours 2015

VW’s former CEO pays dearly for crisis misconduct—PR lessons for brands

Six social media and digital communications trends for 2015

What’s PR En Route to in 2015? PRTech

Best and Worst of Sword and the Script in 2015

From start-up to PR powerhouse: Looking back at 15 years of Presspage

Corporate Sustainability Reports – A Massive Undertaking with a Ton of Payoff

What is PR? A definition for 2015

11 great opportunities thanks to 22 people in 2015

Monday Roundup: 2015 Marketing and PR Trends

#measurePR Recap (October 2015): Around the World with #measurePR

Monday Roundup: PRSA 2015 International Conference

Monday Roundup: PRSA Counselors Academy 2015

PR Trends for 2015: 7 To Watch

Cision PAC Software Remains Most Trusted for FEC Filing

State of Social Media Q4 2015: Less than 25% Active LinkedIn Members

Public Relations Objectives

Monday Roundup: Best WUL Guest Posts of 2015

Will first gen social media marketers start to burn out in 2015?

Should you remove the comments section from your corporate blog?

From Taylor Swift To Snapchat: 10 MaccaPR Posts That Captivated our Readers in 2015

Effective Strategy Starts With a Robust Communication Plan

#measurePR Recap (June 2015): Measuring Content

#measurePR Recap (November 2015): Measuring Multimedia

6 steps to staying calm during a PR crisis

#measurePR Recap (July 2015): Internal Communications

7 of the most unique and interesting Instagram brand campaigns in 2015 (so far)

Recap: the September 2015 #measurePR-palooza

20 Retail Journalists You Should be Following on Twitter in 2020

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