Print Storytelling Travel Video 
Contently - Strategy
JULY 22, 2021
But in travel? But in that sea of platitudes, one message stood out: a video from then-Marriott International CEO Arne Sorenson getting choked up talking about how the pandemic would impact associates through no fault of their own. Today, Traveler spans 87 local editions across the globe.
The Resolution Blog
OCTOBER 15, 2019
Add a Storytelling Element PathFactory used pop culture and storytelling to make GDPR relevant and fun for their audience. To get the campaign in front of the right people, Pulse put together a distribution strategy that incorporated social media, display media, content syndication, email marketing, and video. Key Takeaway?—?Add
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Contently - Strategy
NOVEMBER 14, 2018
His company, Dollar Shave Club, rose from obscurity in 2012 after he created a YouTube video called “Our Blades Are F ing Great.” ” The video only cost a few thousand dollars to produce, but it caught mainstream attention. If you’re B2C, help them enjoy personal passions (travel, fitness, wellness, food, sports, etc.)
Beyond PR
MAY 17, 2018
With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. In 2004, Jon Forsythe was one of just a handful of Washington Post journalists who were given a video camera and told to go report on the news. It was awesome,” he says. “I
MaccaPR
NOVEMBER 10, 2015
Marketers know that social media is as revolutionary to our culture as the printing press was in Gutenberg’s day, turning mobile phones and PCs into access points for endless connectivity. While his video content isn’t life-altering (he plays video games), PewDiePie’s viewers are drawn to the idea that they can be part of his experience.
Sword and the Script
DECEMBER 8, 2015
In a 5-minute webinar titled Why Podcasting Might be Bigger than you Think (video embedded nearby), the research firm says podcast listeners consume upwards of 5.5 This program does for podcasts, what native ads have done for online print. In other words, these people listen to a lot of podcasts. hours of podcasts a day.
Cision
FEBRUARY 18, 2016
He discusses the importance of focusing on the big picture, the attributes of a good storyteller and the shift from traditional media to multiplatform and digital media. Read, engage and most importantly learn to be an active maker of videos – the written word will not die in my lifetime – but I’m so old. Rapid Fire Round.
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