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Back to School Media Pitches

PR for Anyone

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Think outside of the box on what value you can provide related to back-to-school and pitch those stories starting today and for about the next 30 days. What can you pitch? PR FOR ANYONE.

Pitching 130
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3 Types of Information Journalists Want You to Pitch Them

PRSay

There are still some beats still covered of course — government, tech, sports are some of the obvious ones — but more and more journalists have become generalists. They just go back to the drawing board and figure out ways to make themselves more useful to the media. Get more media pitching knowledge from Michael Smart here.

Pitching 145
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PR Campaign Examples

PR for Anyone

You’ll see many examples of how people landed in the media. Read through these to get inspired on what you can pitch the media, today! In fact, the pitch was “Yes! Again, this appealed to the news anchor as she was trying to get some predictions of her own figured out as well as her favorite sports team.

Examples 130
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Tell Your Story

PR for Anyone

It’s also something the media can use in their story – your story. I taught myself a system on how to land in the media because every time my product was featured somewhere, I sold more and got more recognition and visibility. Your story is so important when it comes to landing in the media. Your story matters!

Pitching 130
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How to Hand-Hold Your Clients Through Perfect Live Media Interviews

Rock the Status Quo

Your pitch worked! The very thought of appearing as a guest on live TV can make even the most seasoned media spokesperson quake in their boots and it’s our job to make sure they are prepared. What are the most common issues seen with media interviews and, as PR pros, how can we avoid them? So what comes next?

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PR Takeaways From The Eclipse

ImPRessions - Crenshaw Communications

The eclipse was an example a super-competitive time with countless brands vying for a slice of the media pie. This is where some targeted media training right before interviews is highly recommended. Local hoteliers and restaurants offering tourist specials saw media coverage like never before. Make social media job #1.

Hotels 200
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PR Rock Stars: Best Buy’s Bianca Jones

Communications Conversations

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., which involves pitching story ideas like back-to-school and holiday shopping, but also handling stories about incidents in our stores. from Chicago to Washington D.C., What’s the most interesting part of your current role?

Sports 113