Sword and the Script
APRIL 2, 2024
Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Reddit data.
Onclusive
NOVEMBER 8, 2023
Media monitoring tools recognise the news that’s most important and relevant to you as it emerges. They leverage advanced AI technology to collect real-time data and insights based on your criteria. Beyond digital media, a solution such as Onclusive’s media monitoring tool will track your brand across social channels.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Onclusive
NOVEMBER 8, 2023
Media monitoring tools recognise the news that’s most important and relevant to you as it emerges. They leverage advanced AI technology to collect real-time data and insights based on your criteria. Beyond digital media, a solution such as Onclusive’s media monitoring tool will track your brand across social channels.
Sword and the Script
SEPTEMBER 14, 2019
Most PR professionals say media relations is getting harder or much harder, according to the 2019 JOTW Communications Survey. This is up 17% from last year where 51% said media relations was getting harder. Study the media. 1) How reporters view social media, embargoes and exclusives. 1% said SnapChat.
Sword and the Script
OCTOBER 20, 2020
Should the Public Relations Report to the CEO or CMO? 141 PR and Comms Pros Explain What They Do for a Living Sources for public relations salary benchmarks: 2020 Public Relations Salary Survey: How Much Money do PRs Pros Make? It’s an older technology but I still find it useful. What is PR?
NewsWhip
JUNE 2, 2021
Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . How do I do Predictive Media Planning? What is Predictive Crisis Management?
Sword and the Script
SEPTEMBER 19, 2022
Other interesting statistics: Social media is material. 54% of respondents say social media has “a material impact on investment decisions” and investors (66%) are more likely to say this is true than comms people (49%); Effective social channels. Twitter and LinkedIn will come up again later in this post. Centralized role preferred.
Expert insights. Personalized for you.
176 
Let's personalize your content