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Managing Reputation: The Importance of Public Relations for Real Estate Companies

Victorious PR

For real estate companies, reputation management is an essential part of doing business. In a competitive industry, it is important to build a strong reputation that potential clients trust and respect. This is why public relations is so important.

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The Importance of Public Relations for Building and Maintaining a Positive Reputation

Victorious PR

Social media is essential for brand reputation because it allows companies to connect with their audience, build a positive image, and have professionals know what to do in a crisis. With the use of social media and various platforms to share information, a positive reputation is critical to the success of your brand.

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Knowledge is Power: Media Monitoring and the Bigger Picture

Onclusive

One of your brand’s most valuable resources is your reputation. Media monitoring is a must-have for successful PR and communications professionals. You need to be in the know about all of the media coverage around your brand, your competitors, and keywords that are important to your business.

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Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Reputation Us

The media goes for “the story” in order to capture the attention of its readership. In the process, your credit union’s reputation may take an unfortunate hit. Here are five tips to consider pre- and post-incident, especially when it comes to addressing the media. A reputation audit is like having a full-body MRI.

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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

It’s not part of reputation management for the business but for you. We have publications, events and products in the financial services, property & casualty insurance, benefits, consulting and real estate industries, all of which have their different PR objectives and information that I can pitch.

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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Bungled staff reductions leave long memories that can undermine a company’s reputation and its ability to retain customers and recruit employees. People were shocked then.

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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

I personally don’t agree with a PR person doing the media interview unless it is an in-house PR person, but it would depend on the situation and something that can be determined on a case-by-case basis. “If a client backs out of an interview, my reputation is on the line. Share it and tell us how you saved the day!