ImPRessions - Crenshaw Communications

MAY 8, 2017

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

Publicity 245

Publicity Public Affairs Agency Corporate 245

Stuart Bruce

FEBRUARY 24, 2015

I’ve long argued that is much easier to teach social and digital to a PR professional, than it is to teach PR to a social media expert. The report also indicates that the majority of practitioners still see media relations as an important part of their job, which is as it should be.

Social Media 60

Social Media Public Affairs Media SEO 60

Stuart Bruce

MARCH 8, 2017

SEO is another skill that is shockingly low on the sought after skills list from recruiters with just 7% for junior practitioners and 8% for senior practitioners. Also on the up by six points is public affairs and lobbying.

Publicity 134

Publicity Analysis Public Affairs Measurement 134

Landis PR

JANUARY 30, 2024

Metrics such as web traffic, page views, bounce rates, time spent on the website, and SEO ranking, all rely on PR tactics. At the top of the funnel, in the awareness phase where leads are generated, engagement, and the delivery of compelling information are critical. An intangible, yet essential, aspect of PR’s impact is brand recognition.

Leadership 105

Leadership SEO Measurement Reputation 105

Solo PR Pro

JUNE 8, 2021

Along the way, Nicole took on both full-time and consulting positions in community health, digital media and education where she has learned a lot, made plenty of mistakes and ultimately come to understand what is most valuable to her as a PR professional. In 2017, Nicole launched Nicole Lauren Consulting as a solo PR pro.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Solo PR Pro

MAY 8, 2018

Investor relations. Media buying. Media relations. Public affairs. Search Engine Optimization (SEO). Social media consulting. Internal communications. Internet marketing. Journalism. Market research. Non-profit management. Product management. Promotions. Web design and management.

Public Affairs 40

Public Affairs Internal International Community 40

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions.

Communications 81

Communications Crisis Communications Media Crisis 81