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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

In the focus groups, service members acknowledged photography, videography, writing and storytelling remain essential for capturing and curating quality content and messaging. As with civilian PR, social media has assumed a dominant role in military public affairs. Essential communications skills endure.

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The Intersection Of Public Relations And Public Policy: A Strategic Approach

Landis PR

Helping clients understand the power of storytelling and giving them guidance on interacting with elected officials amplifies their influence and engagement. Deploying targeted campaigns across social media platforms can galvanize public opinion and prepare the groundwork for more formal discussions on policy matters.

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ICON 2022 Recap: How DE&I Helps Optimize Talent and Build Teams for the U.S. Military

PRSay

military approaches diversity, equity and inclusion and about the importance of storytelling to communicate an organization’s messages. Part of the storytelling challenge, Evans said, is that “it’s more about the organization than about individuals themselves. She asked how the U.S.

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What Does “Storytelling” Mean to You? 105 Answers from Communicators

Sword and the Script

Storytelling is a powerful means of persuasion; it can be both a strategy, as in an overall narrative but it also can be a tactic, like using vignettes; here’s what a recent survey found. Years ago, there was a consultant in the DC area that had an unusual title on his business card: “chief storyteller.” There’s a science to it.

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Getting hired and ahead in marketing and PR

Stephen Waddington

Day to day I work closely with the Senior Leadership Team and Directors on a range of projects. She urged encouraged students to hone skills in creativity, storytelling and pitching. Danielle emphasised the need to be able to manage multiple stakeholders.

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Partisan Politics Complicates PR and Comms for Business, Survey Finds

Sword and the Script

That’s according to the 2020 JOTW Communications Survey which polled 300 communicators – public relations, public affairs, marketing communications and related roles – across more than a dozen different industries. Some 72% of professionals believe the political landscape has made their jobs harder. Top tactics in PR and comms.

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International Conference Preview: Frank X. Shaw Talks Diversity, Disruption and 10 Years at Microsoft

PRSay

I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. There’s the leadership and management standpoint; at a relatively young age you are responsible for leading a group of people. Did you ever consider a career as a reporter, and what journalism skills do you rely on in your job today?